Panettone Milano Fragranze Winner

Milano Fragranze Panettone

All the stories about the history of panettone have one thing in common: the place of its origin – Milano. No wonder then, that creative director Alessandro Brun of Milano Fragranze (also the co-founder of Masque Milano) chose Panettone as the next “pin” in his highly personal scented map of Milano, which he recreated, as a love manifesto, for his beloved city

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