“But— Niche’s growth is so explosive there is danger here too. If a niche fragrance is not singular and different; if it tries to pass off expensive hard to find perfume as fine fragrance, it will become as ubiquitous and as boring as many of the commercial fragrances and lose its relevancy and cache.”
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Over the past year, the reports of chemicals used in perfume causing everything from lack of concentration at work to breast cancer to lowering a man's sperm count has reached critical mass. In my own research, 1 in 5 Americans have allergies, most often to foods, pets and natural pollen. That is not say that …
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Michelyn Camen is the Editor-in-Chief, Publisher, and Art Director of www.cafleurebon.com Michelyn Camen is the Editor-in-Chief, Publisher, and Art Director of ÇaFleureBon, the number one artistic, niche, natural and artisanal perfume destination in the world and a top five global fragrance site. ÇaFleureBon publishes original content on all aspects of perfumery every day of the year, affording …
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