I am optimistic about the future of perfumery on the West Coast. With the upcoming Artisan Fragrance Salon in July featuring many of the perfumers in this article) and a growing perfume enthusiast community, we will be a force to be reckoned with in the broader perfumed world.
It’s a truly exciting time to become part of the American Perfumery life. Resources that have opened up to niche/indie perfumers have been growing and gaining a wider audience.
There was a time when people thought that only the French could create liquid magic and now there’s a niche movement in America where passionate perfumers like me are creating there own collection and enjoying huge success. This is perfume that comes from the heart and soul
Christian Dior’s Diorissimo launched in 1955, was created by legendary perfumer Edmond Roudnitska (who also nosed Muguet des Bois) to be the “scent of M. Dior’s soul”.
The newest fragrance from Humiecki & Graef, Candour, is all about the human connection a caress brings and the perfume team called Les Christophs (Christoph Hornetz and Christophe Laudamiel) truly create a very good work.
In a surprising announcement, Chanel has named the next face to appear in their new campaign…Brad Pitt.
