Video Contributor Steven Gavrielatos has reviewed many Initio Parfums over the years and when we were recently chatting about the brand, he realized that although he included Initio Parfums Side Effect in many of his top ten lists (check out his top 10 favorite holiday perfumes here) he had never done a standalone video. Initio Parfums Side Effect is a boozy, sweetly spicy resinous perfume offset by tobacco and that ticks all the boxes for the perfect winter fragrance. What caught my attention was the use of Hedione in the note list.
Hedione “The Pheronome” Molecule
Hedione was originally used by fragrance company Firminich© in the early 1960s as an alternative to jasmine absolute and was first used in perfumery by the great Edmond Roudnitska in 1966 when he created Dior’s Eau Sauvage. In 2015 the science journal NeuroImage published a study in which Hedione was found to stimulate the limbic areas of the brain in women which are responsible for the release of pheromones. In other words, the scent of Hedione might drive women crazy (perhaps that is the “side effect” and why Intitio Side Effect is part of the Carnal collection). –Michelyn Camen, Editor in Chief
Main Notes: Cinnamon Bark, Rum, Tobacco, Saffron, Sandalwood, Hedione
Thanks to the generosity of Fine Fragrances, the US distributor we have a draw for 90ml bottle of Initio Parfums Side Effect ($330/new in box from The Carnal Collection) for one registered CaFleureBon reader and Redolessence subscriber in the USA ONLY. To be eligible, YOU MUST REGISTER and leave a comment on this site what you thought of Michelyn’s introduction on Hedione and Steven’s video review. If you want your comment to count twice, please follow us on our new Instagram page @cafleurebonoffical and tell us your Insta name). Draw closes 1/17/2022 but will be announce within 2 weeks after.
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