Fragrance Inspires Fashion? Branding CK One to Teens
CK ONE became one of the hottest selling mainstream fragrances of the ’90s. But will a whole new generation of iPad toting teens want their parents’ brand on their butts?
CK ONE became one of the hottest selling mainstream fragrances of the ’90s. But will a whole new generation of iPad toting teens want their parents’ brand on their butts?
Traversée du Bosphore Eau de Parfum will debut in the USA in November, as Master Perfumer Bertrand Duchaufour crosses the Bosphorous to Instanbul to compose a fragrance that promises to be addictive…an Orientalist painting come to life. According to the press release, the fragrance was inspired by M. Duchaufour's journey where he observed," men sit around in …
I want to simplify the analytical approach… these fragrances are created on the basis of two or three accords or original materials; they need to be experienced in their entirety. You can appreciate them better by distancing yourself from them to some extent, just as you need to stand back from a painting to observe it properly…
Looking for a great online destination with cool products hand picked by industry experts? Check out http://www.ahalife.com/ for what’s new, what’s hot and what’s next in fashion, home decor, art, beauty, and yes, fragrance! Our Editor-in-Chief, Michelyn Camen joins the team of curators at AHA life.com which includes Bobbi Brown, Tim Gunn, Diane von Furstenberg, Iris Apfel, and Carmindy
Chicago perfumistos have something to celebrate. The Windy City will be wafting its own exclusive fragrance, Baie Rose 36 courtesy of Le Labo.
To paraphrase the words of perfumer Michel Roudnitska, the Fragrance industry has been sadly remiss in their refusal to acknowledge authorship (of the noses behind fragrances) at point of sale. With the upcoming launch of Kenzo EDT for Women and for Men, that is about to change.