Atelier Des Ors Villa Primerose and Blue Madeleine Photo by Olya Bar
With the latest Atelier Des Ors launches, the new pillars of the Memory Lane Collection, founder and Creative Director Jean-Philippe Clermont enlisted longtime perfumer/collaborator Marie Salamagne to pay tribute to the emotional power of perfume, its tremendous ability to trigger past memories and also to forge future ones.
Creative Director Jean-Phillipe Clermont and Mare Salamagne via Instagram.
Atelier des Ors Villa Primerose pays homage to the welcoming elegance of French perfumery and its roots in Grasse, the fields of roses, and the new home of the brand – Villa Primerose, a magnificent house from 1886. For me this fragrance resembles indulging in a sparkling rosé from a distinguished French vineyard. Each sip is an explosion of flavors and aromas from that region’s terroir, air, and personality. From the moment it is poured, with its fizzy effervescence dancing in the glass, the scent sets the mood with a playful character—a blend of fresh, fruity notes that evoke memories of sun-ripened raspberries, fleshy roses and leather.
Atelier Des Ors Villa Primerose Photo by Olya Bar
A subtle nuance makes me think of buttery brioche and toasted almonds, and I imagine the iris playing this clever little trick on me, adding a warm depth that balances the bright fruitiness. A slight minerality emerges as you inhale, reminiscent of wet stones after a summer rain. The fragrance truly delivers like wine on its aromatic promises with a creamy ambrette texture and fine, persistent bubbles that caress the palate. The fresh tart rose flavors are vibrant yet refined, complemented by the subtle pink pepper zest that adds a refreshing brightness. The interplay of fruit and slightly waxy iris continues seamlessly from nose to palate, with the toasted leather undertones and a rich, amber backdrop.
The finish is like a signature of well-crafted sparkling rosé. It leaves a delicate lingering impression with subtle floral nuances that invite another spritz.
Notes: Cardamom, Pear, Pink Pepper, Rose Centifolia (infusion pays), Ambrette, Iris, Leather, Amber, Woods, Musk
Atelier Des Ors Blue Madeleine Photo by Olya Bar
“No sooner had the warm liquid mixed with the crumbs touched my palate than a shudder ran through me and I stopped, intent upon the extraordinary thing that was happening to me. An exquisite pleasure had invaded my senses, something isolated, detached, with no suggestion of its origin. And at once the vicissitudes of life had become indifferent to me, its disasters innocuous, its brevity illusory – this new sensation having had on me the effect which love has of filling me with a precious essence; or rather this essence was not in me it was me. … Where did it come from? What did it mean? How could I seize and apprehend it? … And suddenly the memory revealed itself.― Marcel Proust, À la recherche du temps perdu
One might agree with Marcel Proust that there is a feeling of exquisite pleasure that invades one’s senses, and such is the experience of encountering Atelier des Ors Blue Madeleine for the first time. It unfolds with a leisurely grace, evoking comforting memories and emotions—a gentle invitation to savor tea at the villa, the luxurious universe of Atelier des Ors. It is true to the art of living.
From the first sip, your olfactory palate is caressed by the soft milkiness that tames the tannins in the black tea. The milk note is creamy, velvety goodness that smooths out the edges and mellows the tea just enough without diluting its bold personality. It’s the perfect balance of smooth and sharp, a culinary yin and yang that keeps you returning for more. The rich black tea mingles with spicy, gourmand cinnamon, creating an aroma that can swoon any tea snob. Add the savory sweetness of praline to the base, along with Peru balsam, and it becomes one scrumptious madeleine, those little scallop-shell pastries dipped in tea—a phenomenal addition to the Memory Lane Collection, standing proudly alongside Villa Primerose.
Notes: Bergamot, Pink Pepper, Cinnamon, Rose Centifolia (infusion pays), Black Tea, Milky note, Cade, Peru Balsam, Praline, Sandalwood
Atelier Des Ors Villa Primerose and Blue Madeleine were kindly gifted by Atelier des Ors but opinions are always my own.
Olya Bar, Editor
Atelier Des Ors Blue Madeleine and Villa Primerose Photo by Olya Bar
Thanks to Atelier Des Ors we have a 100 ml bottle draw of Atelier des Ors Villa Primerose or Blue Madeleine your choice, to a registered CaFleureBon reader in the USA, UK, EU, or Canada. if you are not sure if you are registered click here (you must register on our site or your entry will be invalid). To be eligible please leave a comment with what you enjoyed about Olya’s reviews of Atelier Des Ors Villa Primerose and Blue Madeleine, which you would choose should you win and where you live.
If you want your comment to count twice, please include a takeaway about the brand from Jean-Phillipe Clermont’s article here.
Draw closes 6/1/204. The winner will be announced within ten days.
Enjoy Olya’s review of Atelier des Ors Pink Me Up here.
Danu’s review of Bois Sikar
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