For the first year of Thirdman’s launch, Jean-Christophe Legreves, the founder of THIRDMAN, surrounded the brand ith mystery by keeping the identity of the perfumers hidden. The Mystery was unveiled and the perfumers revealed
Yves Saint Laurent has always thought outside the box and has released many iconic and classic scents.
Nomaterra is also the first company to utilize the “wipe” format for scent (and not just samples). Each wipe contains the equivalent of 6 sprays of eau de parfum and are perfect for the perfumista on the go
In 2011, Diptyque released a fragrance called 34 Boulevard Saint Germain. Designed to remind the wearer of the fragrance one would experience on entering the Paris flagship store. This spring, another version was released, L’Eau du Trente-Quatre, to represent the greener aromas that emerge in the shop when Paris heats up in the summertime.
“Colognes are a source of wellbeing and pleasure , nowadays they are seen as intimate perfume, filling the need for refinement and sensuality that we feel in ourselves and about ourselves.The are classic, original and sometimes surprising… and I have created them to be lived rather than to be worn”- Jean-Claude Ellena
As Creative Director of Shay & Blue understanding the achievements of the great perfume masterpieces of the past is key– so that you can then reinvent them for the the modern world. Great artists and writers have always known this. You must understand the genius in past achievements before you can move forward.
