New Fragrances: Jul et Mad LES WHITES BELLA DONNA (Luca Maffei), FUGIT AMOUR (Stéphanie Bakouche) and MON SEUL DÉSIR (Stéphanie Bakouche) 2017

Julien and Madalina Blanchard

JUL ET MAD Paris founded in 2012,  by the coupe de foudre Creative Directors,Madalina Stoica-Blanchard and Julien Blanchard, will debut three new fragrances, a new chapter in Les Whites Collection at Esxence The Scent of Excellence, March 23-26, 2017.  Each fragrance in the perfume trilogy was inspired by their favorite representative of different artistic expressions: painting, sculpture and tapestry.

The Painting:  “La Belle Ferronnière” – Leonardo Da Vinci

The Perfume: BELLA DONNA Extrait de Parfum

Floral

Head: Bergamot, Ginger Fresh, Mulberry Accord

Heart: Magnolia Flower, Jasmine Abs., Centifolia Rose Abs., Orris Butter, Ylang Ylang

Bottom: Sandalwood, Saffron, Benzoin, Opoponax, Labdanum, Musk

Luca Maffei

Perfumer: Luca Maffei – Atelier Fragrance Milano, Italy, Art and Olfaction Award Winner 2016 for Jul et Mad Nea and in 2015 for Acca Kappa Black Pepper and Sandalwood.

High-Luxury Collection: Gold and White Lacquer Case, Collectible Gold-Bath Perfume Flacon & Crystal Embedded Golden Nomad Spray

Size: 50ml / 1.7 fl.OZ. & 7ml / 0.24 fl.OZ. SRP: 485 € / $ 530.00 / 395.00 £

LOVE BASICS Collection: Gold Facetted Transparent & Sanded Perfume Flacon in White & Gold Box

Size: 50ml / 1.7 fl.OZ  SRP: 165 € / $190.00 / 150.00 £

The Sculpture:  “Fugit Amor” –  Auguste Rodin

The Perfume: FUGIT AMOUR Extrait de Parfum

Accord : Spicy / Green Floral / Musk

Head: Pink Pepper, Elemi, Ginger, Cardamom, Cinnamon

Heart: Carnation

Bottom: Vetiver, Cedarwood, Amber, Musk

Stéphanie Bakouche

Perfumer: Stéphanie Bakouche – Grasse, France

High-Luxury Collection: Gold and White Lacquer Case, Collectible Gold-Bath Perfume Flacon & Crystal Embedded Golden Nomad Spray

Size: 50ml / 1.7 fl.OZ. & 7ml / 0.24 fl.OZ. SRP: 485 € / $ 530.00 / 395.00 £

LOVE BASICS  Collection: Gold Facetted Transparent & Sanded Perfume Flacon in White & Gold Box

Size: 50ml / 1.7 fl.OZ SRP: 165 € / $190.00 / 150.00 £

The Tapestry:  “La Dame à la Licorne” – Musée de Cluny, Paris

The Perfume: MON SEUL DÉSIR

Spicy / Floriental / Leather

Head: Nutmeg, Mandarin, Pink Pepper

Heart: Osmanthus, Coriander, Oudh

Bottom: Benzoin, Musk, Guaiac Wood, Amber, Leather Notes

High-Luxury Collection: Gold and White Lacquer Case, Collectible Gold-Bath Perfume Flacon & Crystal Embedded Golden Nomad Spray

Size: 50ml / 1.7 fl.OZ. & 7ml / 0.24 fl.OZ. SRP: 485 € / $ 530.00 / 395.00 £

LOVE BASICS  Collection: Gold Facetted Transparent & Sanded Perfume Flacon in White & Gold Box

Size: 50ml / 1.7 fl.OZ SRP: 165 € / $190.00 / 150.00 £

Perfumer: Stéphanie Bakouche – Grasse, France

Via Jul et Mad

 Available in April 2017 at select stockists

Editor’s Note: Stéphanie Bakouche was interviewed by former Contributor Megan Paki of Megan in Saint Maxime here, by me here and Luca Maffei was one of the first to be featured in our Young Perfumer’s Series here. Michelyn Camen, Editor-in-Chief

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6 comments

  • cardinalmind says:

    Oh Luca Maffei! Thanks to this site I got to try Le Sixieme parfum and all I can say is that it’s unlike anything I currently have. While I can’t smell the crayola note, the iris in it was truly delightful to my nose. I’ll try to get a sample of that when its out.

  • Hikmat Sher Afridi says:

    All three sounds great but Bella Donna and Mon Seul Desir appealing more. Sadly the price tag is terrifying.