Laurice Rahme and Bond No. 9 announced their latest New York City neighborhood inspired fragrance, Madison Square Park. As always Bond No. 9 is on top of the trendy new areas in Manhattan. The Madison Square Park area sits in the space between Midtown style and Downtown hipness creating a neighborhood full of hip sophistication. To capture that singular style Bond No. 9 turns to their “unofficial” in-house nose Laurent Le Guernec. M. Le Guernec captures this intersection with top notes of grape hyacinth, huckleberry and prairie dropseed grass. The heart consists of red leaf rose and Red Hunter tulip. Madison Square Park finishes with basenotes of teakwood and vetiver.
The bottle is solid neon pink and green with a removable Art Deco-like rose blossom bracelet which is wound around the cap. It can be removed and worn on your wrist or the rose can be detached from the beads and worn as a brooch.
Madison Square Park will be available at the Bond No. 9 website beginning on March 1. It will be more widely available at the typical Bond No. 9 outlets in April. It is available in three sizes 3.4 oz for $240, 1.7 oz. for $170 and as a silver pocket spray for $90.
This sounds like another fragrance in the same vein as last year’s High Line, also composed by M. Le Guernec, and that is good company to be in.
–Mark Behnke, Managing Editor