DSH Perfumes Snow Angels Holiday no. 25 (Dawn Spencer Hurwitz) 2025 + Small Mercies Giveaway

DSH Perfumes Snow Angels 

DSH Perfumes Snow Angels Holiday no. 25 courtesy of the perfumer

“Do snow angels shiver
when it’s thirty-one below,
or does the windchill matter
when your wings are made of snow?

And do they rise to guard our yard
while frozen night winds blow
their icy halos round and round
at thirty-one below?” ~ Snow Angels, by Mary Lou Carney

Dawn Spencer Hurwitz

Dawn Spencer Hurwitz of DSH Perfumes courtesy of the perfumer

Every single year – for the last 25 years –award winning artisanal perfumer Dawn Spencer Hurwitz has composed a seasonal fragrance designed to evoke comforting memories pertaining to the invernal season, a time of celebration. Having grown up in the Northern Hemisphere, her references reflect this perspective: hence, the 2025 Holiday no. 25’s DSH Perfumes Snow Angels. I would safely venture that anyone who has experienced the simple joy of creating angels in the snow (either as a child or as an adult) will harbor tender recollections – and those who haven’t, will likely have fantasized about it.

DSH Perfumes Holiday no 25

via Unsplash/Dawn’s ideation

Some of my colleagues are better known for reviewing gourmand fragrances than I – but that doesn’t make me Ebenezer Scrooge; not by a long shot. I believe that it requires tremendous skill to create something new and intriguing in this genre, so when I encounter a fragrance which fits the bill, I’m all in. Snow Angels happens to be a perfume of small mercies – and heaven knows, we could all benefit from more of those. Dawn possesses the power to breathe new life into a wildly popular fragrance category – and her latest holiday scent is both nostalgic and contemporary.

 

 Unsplash/Dawn’s ideation

As a young child, I never passed up an opportunity to roll about in the snow and form lovely patterns; I did take it one step further, in that I would often remove most of my clothing beforehand (blame it on my mother’s Belorussian side of the family!), so that its frigid direct contact with my skin would thrill me. The neighbors would call up my mother in consternation: “Estelle, what is wrong with that child? She’s not a Finn!” – to which my mother would sagely retort, “I think she finds it invigorating. I can’t keep her in clothes, come the winter.” To each his own. As a grown woman with young sons, I continued to relish playing in the snow (but at least, they kept their snowsuits on – and so did I). May we never outgrow our sense of wonder and mirth.

 

Lalique brooch

Lalique Ange, 1902, via Wikimedia Commons

Sparkling aldehydes are a wonderful way to set Snow Angel’s tone of wintertide: they enhance its expansivity and create a glittery milieu which is both elegant and playful. The perfumer has composed several fantasy accords which bolster this impression, amongst them a snowflake accord and a wintry air accord. I can only surmise what their components might be, but I’d venture that they include some ozonic tones, and perhaps a wisp of minty freshness. We want to feel that brief moment of sharp inhalation which reminds us precisely where we are in time and space: an immediacy, and the realization that such precious morsels of memory are ephemeral. We must hasten to make the most of them.

DSH Perfumes Snow Angels

 Unsplash/Dawn’s ideation

Profound comfort and élan go hand in hand in this scent, as the honeyed, nutty aroma of hawthorn (and perhaps the warmth of something resembling a bran absolute?) melds with a steamy white rice accord (powdery, dry), tiny dabs of lemon and neroli, and the almondy seduction of furry-underbellied mimosa. Dawn has employed several elements which dovetail beautifully, the last of which is the complex tonka bean – brimming with facets vanillic, cinnaminic, clovey, almond-inflected, honey-and-hay-like and somewhat woody qualities.

holiday cookies

Unsplash sugar cookies

A soupçon of silvery ambrette, feathery musk, and sandalwood sleight-of-hand round out the composition; and the sugar cookie dough accord (vegan) to which Dawn refers might be (at least partially) comprised of any combination of pâtisserie-inspired materials mentioned above. Snow Angel is a bona fide sweetie, a nostalgic romp through snow-kissed field and kitchen – but she’s not maudlin. This angel has class.

Notes: aldehydes, snowflake accord, wintry air accord, lemon, neroli, hawthorn blossom, mimosa, sugar cookie dough accord (vegan), white rice accord, ambrette seed, cashmere musk, tonka bean absolute, vanilla, sandalwood

 Sample kindly provided by the perfumer – many thanks! My nose is my own…

~ Ida Meister, Deputy and Natural Perfumery Editor

DSH Perfumes Snow Angels

DSH Perfumes Snow Angels Holiday no. 25 apped by Michelyn

Thanks to the generosity of Dawn Spencer Hurwitz of DSH Perfumes, we have one 30 ml. flacon of Snow Angels EDP for one registered reader in the continental USA. To be eligible, please leave a comment regarding what sparked your interest about Ida’s review of DSH Perfumes Snow Angels and where you live in the continental USA. Draw closes 12/14/2025

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Enjoy Michelyn’s Interview with Dawn Spencer Hurwitz of DSH Perfumes

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32 comments

  • Ida tout’s perfumer Dawn Spencer’s skill of creating something interesting and unique that is both nostalgic and contemporary
    at the same time.
    Ida notes biting, chilly air, a wisp of wintergreen freshness combined with sparkling aldehydes frame its winter theme; with fantasy notes of wintery air, snowflakes, and sugar cookie dough imbuing a yuletide festive feel. Snow Angles is a cozy teat that stands out in in a crowded field of other seasonal gourmand offerings, evoking memories of snow days, playing in powdery snow then coming home to enjoy a sweet treat.
    USA

  • I love the way Ida describes this, and Dawn is truly one of my favorite and and one of the most gifted and prolific perfumers. I love the mention of hawthorn (which I love) and the way Ida describes the pastry-inspired materials. Thanks to Dawn and you all for this draw opportunity. I’m in New Jersey. Happy Holidays to all.

  • “But she’s not maudlin. This angel has class.” was a perfect way to close the review. She’s local to my neck of the woods, and I’ve visited her Boulder, Colorado studio (well worth the trip) located about two miles north of Pearl Street. The only real challenge is the Moxie Bakery across the street, which can be a serious distraction if they happen to be baking bread. A very pleasant distraction, of course.

  • What an amazing thing to do to create a holiday scent every year. I love the concept of snow angels and the white rice and sugar cookie accords sound amazing!

  • Snow angels blended with cookies. How perfect. I only wish to make a snow angel as it is 64 degrees here in the pacific NW, unusually warm. That complex tonka sounds so gorgeous as well as that touch of mint to give the crispness of the cold. Thanks for the chance. WA state. Happy Holidays to all!

  • I’ve seen some icy fragrances out there but a snow angel inspired one, I have not. I’m always surprised at how new accords get created and Dawn had the brilliant idea of concocting a snowflake accord as well as a wintry air accord. This just goes to show how experienced the perfumer is and turning a concept into reality. I also appreciate the few gourmand notes because during winter, most of us notoriously indulge in some sweets in order to get through the season. I’m manifesting an eggnog inspired scent for next year. I’m located in the USA.

  • What immediately sparked my interest in Ida’s review was how she wove childhood memory, poetic imagery, and olfactory detail into one seamless story. I could almost feel the frost and hear the hush of falling snow as she described those sparkling aldehydes and wintry air accords. Her reflections on innocence and wonder gave the fragrance a soul, not just a scent. It reminded me how perfume can hold both nostalgia and artistry in a single breath.

    – USA –

  • What sparks my interest most about DSH Perfumes Snow Angels Holiday No. 25 is the vibe I get from the name alone. It sounds like a soft, wintery comfort scent rather than a loud holiday sugar bomb, the kind of thing you wear when it is cold out and you want something gentle, pretty, and calming on skin.

    I also really like the idea of “small mercies” in a holiday context. The season can be stressful, so having a perfume that feels like a small act of kindness to yourself, a quiet moment in the middle of all the noise, is exactly what I look for this time of year.

    I live in the contiguous USA.

  • I’m not one for gourmands, usually but Ida’s review definitely sparked my interest in this perfume! Nothing like a classy angel.. and the combo of Ambrette, tonka and vanilla and all other notes sounds great. Especially with the cookie accord.

    I am in Maryland, USA. Thanks for the draw!

  • What a beautiful review Ida! This was my favorite part.
    Sparkling aldehydes are a wonderful way to set Snow Angel’s tone of wintertide: they enhance its expansivity and create a glittery milieu which is both elegant and playful. The perfumer has composed several fantasy accords which bolster this impression, amongst them a snowflake accord and a wintry air accord.
    Wearing Dawn’s gorgeous Holiday no. 20 Snowflakes in Venice this morning, it smells so much like snow!
    Thank you for the very generous giveaway, I live in the USA.

  • goknitintheocean says:

    Hi there,

    Loving that there exists a “wintry air accord”! I am always drawn to scents that capture this, ever since a visit to Iceland a few years ago. And baking scents do a lot to round out the holiday season experience. Thanks for bringing this one to our attention; I am long overdue in investigating DSH’s many varied and creative scents. I am in NYC/USA.

    Cheers,
    Deborah

  • Ok this sounds incredible. I love how Ida brought in her own childhood memories to this perfume, but I also love the description of the perfume.

    Indiana, USA

  • Scent evokes memory, and I love how Ida imbued her own memories into this fragrance review.

    We didn’t get many snow days where I grew up, but when we did they were always an EVENT. Now as an adult, I still can’t pass up the opportunity to play in the snow.

    I’m in Washington state.

  • reyessence89 says:

    After reading Ida’s review, I’m wondering if this would remind me of being in a blizzard for the first time. I remember the biting cold in the air, then flurries turning into a full-blown blizzard. We had freshly baked sugar cookies and milk. The next morning, my roommate suggested I go outside and make a snow angel. I asked how do you make one? She said to swing my arms up and down and move my legs. I went outside, did it, and wondered what the big deal was. My roommate didn’t tell me that I had to lie down on the snow and make an impression of an angel, instead of standing in the snow flapping my arms and swinging my right leg. Clearly a fun snow angel memory. I live in NE, USA.

  • Oh I’d love an old Christmas aldehyde citrus and floral chypre beauty!! I have a package coming from DSH and I can’t wait! Somehow I missed this new Christmas perfume. Maybe because I was on a mission to get ones that have been on my list forever. I’d love to try her Snow Angels! I am located in California. Thank you for the generous giveaway.

  • What a beautiful name. Snow Angels makes me think of sweet crystalline sugar baked on Christmas cookies. All sparkly and festive. I smiled when Ida wrote “This angel has class.” I want to know what a classy angel smells like. 🙂

    Thanks for the giveaway. I’m in the USA.

  • The mention of childhood memories. That’s what we hunt for. Emotional connections and nostalgia. Love the review.

  • I really love the inspiration for this fragrance. Mary Lou Carney’s poem is a perfect lead in for this article. I am interested in the snowflake accord and how that will translate in this scent. The notes sugar cookie dough, tonka, vanilla and sandalwood sound like a gourmand lovers dream. I definitely need to try this fragrance. I am so intrigued by the inspiration and unique notes in this, I am pleased that it doesn’t sound like every other winter gourmand. I would love to add this to my collection. I’m in USA Pennsylvania

  • I have some fond memories of making snow angels when ai was a young girl too. Rolling around in the snow always felt freeing as well as freezing. Snow Angels seems to have a lot of “white” notes, from the florals to the sugar cookie and white rice accords and the cashmere musk and vanilla. There’s a transparency and a lightness which when combined with the snowflake and wintry air accords speaks to the season. MD, USA

  • I love Ida’s way of describing the sense of wonder found in childhood and her wish that we may never outgrow it. I love fragrances that can rekindle precious memories, and I have many such memories of making snow angels as a child. I’m in the USA.

  • i love the idea behind this fragrance- as i have wrote before, nostalgia & fragrance go hand & hand for me & when you get to experience another’s nostalgia & remember your own, that is something extremely special. snow angels are a core memory for so many people, so the thought behind making this fragrance is brilliant, as it easily relates to a vast population. now, the fragrance notes sound comfy & bright all at once… which reminds me of a cashmere blanket next to a window w/sunshine. this fragrance sounds so special & it would be another dream to be able own it & enjoy it. i am in the united states.

  • Nostalgic and homely just like the holidays and the spirit of snow. This carries a lighter interpretation and it sounds like winter wonderland. The opening through the mid creates a sense of freshness with a comforting touch. Sweeter elements bring a coziness and dry confectionary balanced well and taking it toward the base. Lastly, the tonka absolute, vanilla, and sandalwood make it a solid unisex infusion that can be appreciated by most who give it an opportunity. Snow accord is a strange concept but with the floral and natural facets thrown in infuses many different levels but all make me visualize a snowy twilight stroll all the while taking in the festive treats being baked differing from house to house. Would be a pleasure to own and enjoy, from USA.

  • Dawn’s holiday fragrances cover a lot of stylistic ground and include some of my favorites of hers, like MaccaBees and Cathedral. Snow Angels is intriguing immediately knowing how photo-realistic aspects of Snowy Owl are; I was curious if she was returning to aspects of that design here. There’s none of that fragrance’s animalic plumage here, but the frosty air is back with gusto, and I assume there are some common materials. More interesting is the cozy indoor warmth here—shrug off the snowsuit just in time for cookies to come out of the oven. Sounds great.

    I’m in the continental USA. Thanks for the giveaway.

  • This sounds like an absolute dream! Snowflakes? With all the added goodness of some of my favorite notes, cashmere ambrette vanilla goodness!!! I’d absolutely love love to sample this. This is a new house for me; but I am starting my research this evening! Located in NY

  • As a longtime lover of DSH and her fragrances, I was so excited to read about Snow Angels. I have tried almost all of her holiday fragrances and enjoy every one of them. The opening of sparkling aldehydes sounds perfect for Snow Angels. I am particularly drawn to the snowflake accord and wintry air accord. The hawthorn and steamy white rice accord also sounds absolutely comforting and beautiful. Ida’s final comment, “Snow Angel is a bona fide sweetie, a nostalgic romp through snow-kissed field and kitchen – but she’s not maudlin,” makes me want this fragrance even more! It truly sounds like the perfect wintertime fragrance for me.

    Thank you, Ida, for the great review, and thank you to Dawn for your generosity! I am located in MT, USA.

  • New and intriguing indeed. It’s amazing how many new and different takes on gourmand are around this season. Ida’s review of Dawn’s snowy one really makes me want to give it a whirl. I’ve always been a big proponent of snow angels and am in the US.

  • Love your description of the opening aldehydes and the references to the ephemeral experience of scent and I have to smell the “furry underbellied” mimosa! Forgot to mention I’m in Massachusetts

  • This post makes me want to make some snow angels of my own! It has been too long! Thanks for sharing these wonderful memories. I would love to try this creation full of magical fantasy notes.

  • Marian Deegan says:

    I live in the Twin Cities in Minnesota, and I love the winter season and scents that evoke snow. I’ve also made more than my share of snow angels over the years—and have purchased less than I want to of Dawn’s fabulous scents! I own many, and am tempted by so many more! I love her Snowflakes of Venice and Snowy Owl, so of course I’m dying to explore Snow Angels. If this is like her other snow accord scents, I know I have a treat in store!

  • I am so glad I saw this in time for the deadline. The perfume sounds fun and warm and cozy, icy.

    My favorite DSH holiday perfume is Butterbeer. Which I bought blind after reading the review last year. Merry Christmas
    USA

  • This is a lovely article about the new DSH Snow Angels fragrance. It truly captures the feeling of winter nostalgia and the simple joy of playing in the snow.

    The element that piqued my interest the most was the inclusion of the poem “Snow Angels” by Mary Lou Carney, particularly the lines:

    “Do snow angels shiver

    when it’s thirty-one below,

    or does the windchill matter

    when your wings are made of snow?”

    These lines sparked my interest in the fragrance because they perfectly encapsulate the fantasy and dichotomy that I look for in a scent designed to evoke a memory. The poem sets up the playful, icy-cold, and almost magical atmosphere of a bitter winter night, which then connects to the article’s discussion of the fragrance notes:

    – The poem’s imagery of “thirty-one below” and “frozen night winds” seems to be directly mirrored in the perfume’s “snowflake accord” and “wintry air accord,” which Ida speculates includes “ozonic tones” and “minty freshness.”

    – Just as Ida mentions, the fragrance is a “nostalgic romp through snow-kissed field and kitchen,” the poem poses a question about shivering, hinting at the need for warmth. This ties in beautifully with the cozy, gourmand elements of the perfume (the hawthorn, white rice accord, tonka bean, and sugar cookie dough accord), which provide the necessary “profound comfort” to balance the initial sharp, cold air.

    The poem sets a high bar for the perfume, suggesting an almost impossible balance of extreme cold and comforting fantasy, and the notes described in the article make me believe Dawn achieved exactly that!

    My gratitude to Dawn Spencer Hurwitz. I reside in the Northwest (WA) USA.