Inside the Bottle: Palio by Lorenzo Siena, A Portrait of the Artist as an Older Man

Perfume is an Art. Some people may not think of it quite this way, but it the 8th Art…Sensual art. It is the art that comes to the senses through the beauty of nature and nature’s gifts. This is the essential lesson. Like a beautiful piece of music, it can speak to us of the future or of days gone by. If it is fortunate enough, the fragrance will evoke the same feelings in the future as it did when first you used it, and like a fine wine or musical piece, it can bring you back over and over for more.

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Niche, Nicher, Nichest: Perfumes in Two Verses

“But— Niche’s growth is so explosive there is danger here too. If a niche fragrance is not singular and different; if it tries to pass off expensive hard to find perfume as fine fragrance, it will become as ubiquitous and as boring as many of the commercial fragrances and lose its relevancy and cache.”

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The Smoke of Fragranced Experience: per-fume

Smoke and scent is ancient — and in reaching back in the etymological bridge to the past — you will find that fume is drawn from the Proto Indo European *dhumo. The PIE are primeval tongues, and fume, in the distant and ancient heart of our seed languages, is Sanskrit: dhumah, Old Church Slavic: dymu, the Lithuanian: dumai, Old Prussian dumis “smoke,” the Middle Iranian dumacha, or “fog,” and finally the bridge from the ancient world to the “modern” — Greek: thymos which is “spirit, mind, soul”. These are ancient words, expressions which thrived centuries before the Greco-Roman era. The bridge to the Latin, fumare, “to smoke, steam” and to the Old French — fum “smoke, steam, vapor” is a more recent positioning — 600 years back, to 1000 years ago. But that underlying concept of a scent mist or fog — that might be many centuries before the common era. And by the conceptual and linguistic bridges of centuries, smoke, reek, funk, toke, smog, smother, smolder, camouflage, dust, flue, vaporize and yen — there are strings.

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