Alexander McQueen Kingdom was a gamechanger reconnecting the woody-oriental feminines family. The marketing team in big offices doomed it to fail not understanding its savage beauty.
In 2000 Jean-Claude Ellena composed The Different Company Rose Poivrée, progenitor of the peppery, salty roses of the XXI century.
From ancient Egypt to contemporary Switzerland, Vero Kern’s Onda bridges the years from antiquity to the present perfectly
Olivia Giacobetti’s treatment of the fabric inspired concept of Hermes Hiris is modern, feminine yet strong , deconstructed like the Martin Margiella fashion of the 90s
Thierry Mugler was beyond fashion. So it’s no wonder when he decided to enter the perfume game with Angel he did it his own way
