Official Small Business Saturday Logo courtesy of Facebook (3,351,374 Likes)
Today is Black Friday and the madness began the day after Halloween as hundreds of e-blasts filled my inbox. Issues with store closings during Covid had certainly made it easier to say, “I am going to SHOP BIG and buy from Amazon, Walmart, Sephora and Target”, but life is opening up again and now more than ever small businesses need your support. Over the past eight years, we have a tradition to promote small, independent perfume boutiques on Small Business Saturday. The idea for our series We Love This Store began with our support for small business owners as did one of our most read articles on this site, Running a Niche Perfume Store (which featured the owners of eight small fragrance boutiques).
Raffy Dolbakian with his wife Rosie and Natasha Wagner at the launch of Natalie perfume in honor of her mother Natalie Wood, Mother’s Day 2019
For Small Business Saturday, November 27, 2021, we are featuring Raffy Dolbakian, the second-generation owner, perfumista and proprietor of Parfums Raffy located in Sherman Oaks. Parfums Raffy who works with his wife and on occasion his parents (who really miss interacting daily with clients) Truly a “Mom and Pop” small business. –Michelyn Camen, Editor-in-Chief
Parfums Raffy since 1988!!
“Our love of fragrance began in 1988 when my parents Tony and Janet founded a small perfume store in Los Angeles. It was like a candy store for all who were fascinated by the enchanting world of scent. I was a teenager at the time and I actually looked forward to going to work every day! It was a thrilling experience each and every time we received new fragrances and the entire family worked diligently to establish our new passion. In time we had grown our small store to four stores across the Los Angeles area and a thriving website. Perfumery was infectious for me. I studied the art and expanded our offerings to include custom made fragrances and rare perfumes from around the world. We now operate out of one location and we find it is rewarding for us as well as our customers.
Inside Parfums Raffy
We offer a thorough fragrance journey and most of our customers are mesmerized by the experience. Thirty-three years of experience in the business has provided us with extensive knowledge and we love to share that with our customers. Unlike many perfumes stores we offer a wide variety of fragrances that include classic fragrances that have been around for a hundred years or more to new designer and the hottest niche brands entering the market. In our opinion we are in the golden age of perfumery and we are all lucky to be living through it!
As with all other small businesses the last year and a half has been challenging. Our brick-and-mortar doors were closed for four months in 2020 due to the pandemic. However, we were surprised to see virtually all of our customers returning once we reopened. We are grateful for all the support and plan to continue providing our customers with the experience so many have come to know”.
– Raffy Dolbakian, small business owner of Parfums Raffy
Parfums Raffy – 14852 Ventura Blvd Ste 100 Sherman Oaks CA 91403
Tel: (818) 817-0880
Hours: 10:00 AM-6:PM PST, Monday through Saturday
Contact Raffy here
Thanks to the generosity of Raffy Dobakian we have a $50 E-Certificate (to be used online or a gift certificate (in store for a registered USA residing in the US. To be eligible please leave a comment on why you Shop Small and what you would use your GC to buy should you win. Please be specific on what fragrances you might like. Will you #shopsmall on Small Business Saturday? Draw closes 11/30/2021.
To celebrate Small Business Saturday Parfums Raffy is offering a 10% discount on all purchases made on their website with the code cafleurebon through December 10th. Use the code as many times as you like!
Follow us on Instagram @cafleurebonofficial @parfums_raffy @shopsmall
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We announce the winners only on our site and on our Facebook page, so like Çafleurebon and use our blog feed…or your dream prize will be just spilled perfume