Perfumed Plume Awards for Fragrance Journalism founders Mary Ellen Lapsansky and Lyn Leigh co-hosted a warm and exciting event Wednesday March 13, 2019 at the MANE studio in NYC. Miranda Gordon, Vice President of MANE Fine Fragrance Marketing and Evaluation welcomed guests to the party. An enthusiastic crowd of journalists, perfumers, and industry influencers gathered as the Perfumed Plume 2019 Finalists were revealed.
The Perfumed Plume 2019 Finalists are (alphabetically):
Perfume Stories in Mainstream Media – Print – Magazines & Newspapers
The criteria for judging: quality of editorial content; originality & creativity; accuracy & depth of information
“A Convenient Vision: The Dangers of Looking Back” – Tauer Magazine – by Dariush Alavi
“Chemical Romance” – New Beauty – by April Long
Perfume Stories in Mainstream Media – Digital – Magazines, Newspapers, Blog Postings, Webzines
The criteria for judging: quality of editorial content; originality & creativity; accuracy & depth of information
“BABY BOOM: Why Fragrances Meant for Children Might Be What Every Grown-up Needs” – NewBeauty.com – by Cheryl Wischhover
“How Britney Spears Built a Billion Dollar Business Without Selling a Single Record” – InStyle – by Rachel Syme
“LAYERS – Pushing Through the Arts to Perfume” – American Perfumer – by Dannielle Sergent
“Now, Even Your Perfumer May Be the Result of Artificial Intelligence” – Forbes.com – by Andria Cheng, Sr. Contributor
“Some Thoughts on Scent Criticism” – Fragrantica – by Miguel Matos
“Travels in France, Part One: Everything is Lavender” -The Fragrant Journey – by Cynthia Lesiuk
Short 'n Sweet Perfume Stories – Print or Digital
The criteria for judging: quality of editorial content; originality & creativity; accuracy & depth of information
“Blind Faith” – New Beauty – by Brittany Burhop Fallon
“Rose of Winter” – American Perfumer – by Maria McElroy
Visualization of Perfume Stories – Print & Digital
The criteria for judging: design concept; how design relates to content
“Blind Faith” – NewBeauty
“Chemical Romance” – NewBeauty
“Travels in France, Part One: Everything Is Lavender” – The Fragrant Journey
New Category: INSTApost – Perfume Stories on Instagram
The criteria for judging: originality/creativity of visual element(s); quality of the post content
“but_not_today” – The Plum Girl – by Elena Cvjetkovic
“From close-up, no-one is normal” – esxenceofficial – by Beatrice Balzarotti
Fragrance Book of the Year – Given by the Perfumed Plume Consulting Committee "Spritzing to Success" With the Woman Who Brought an Industry to its Senses by Annette Green WINNER
We are honored and thrilled to have four finalists in two categories. The Winners of the Perfumed Plume Awards 2019 will be announced April 10, 2019 at The Society of Illustrators. Good Luck to all!!!
Michelyn Camen, Editor-in-Chief via Perfumed Plume Press Release