Perfume Review: La Parfumerie Moderne Désarmant by Marc-Antoine Corticchiato + Lilacs Lost in Time Draw

costin tim walker

Tim Walker set design by Simon Costin

When lilacs last in the dooryard bloom’d,

And the great star early droop’d in the western sky in the night,

I mourn’d, and yet shall mourn with ever-returning spring.

Ever-returning spring, trinity sure to me you bring,

Lilac blooming perennial and drooping star in the west,

And thought of him I love.

From ‘When Lilacs Last In The Dooryard Bloom’d’ by Walt Whitman -1865

tim walker lilacs

Photo: Lilacs Tim Walker

You rarely see lilacs these days, they are a flower lost to time. The cascades of intensely perfumed mauve, blue and white blooms seem somehow a part of our memories of gardens and childhood. Their aroma is thick with indole, the divisive aroma occurring naturally in white flowers such as lilies, gardenia and orange blossom but also in faeces and decaying flesh. This disturbing closeness of carnal petal, death and waste is what disconcertingly attracts so many of us to the glories and innate sexiness of these come-hither blooms. It explains the macabre turn so many of these flowers take as they die, turning burnt-edged and eerie, their once gorgeous displays reeking of decay and abandonment. Yet in its youth, spattered with spring rain lilac is heady with mulch, wet paint, soap, pepper, sweet cinnamon dough, clove and licquorice.

 Esxence  la parfumerie moderne philippe neinrick

La Parfumerie  Moderne and  Creative Director Philippe Neinrick at Esxence 2014 Photo Tama Blough

I’ve opened this piece with a wander through lilacs as I’ve been wearing Désarmant all day, one of three splendidly architectural and stylish fragrances from a new niche house called La Parfumerie Moderne, founded by Philippe Neirinck who debuted three fragrances at Esxence -The Scent of Excellence in March of 2014 and more recently at Pitti Fragranze. He has worked closely with the enigmatic Marc-Antoine Corticchiato, the Corsican-born nose behind the sultry and imaginative fragrances for Parfum d’Empires.  The other two perfumes in the collection are a leather entitled Cuir X and the oddly named No Sport. The sleek, deco style bottles are made of coloured glass, which while adding to their undeniable allure, also protect the juice inside. Marc-Antoine has reined in his usual oriental symphonic style for a more studied effect, more akin to olfactory cloissoné, an assembling of delicately tones vibrant pieces fired together to create extraordinary lustre.

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W Magazine, 'Magical Thinking' photo by Tim Walker, Set design by Simon Costin

The notes for Désarmant are beautifully assembled; orange and styrax in the bluey opening of cluttered bloom lead into a soapy tea facet from a weird scotch-tape smelling osmanthus note. The woody sweetness of barky cinnamon over resins adds to the underpinning of sadness that lies very carefully in wait behind the heady rush of wind-rattled flowers. It reminds me a little of the industrial bloom-making of Christian Astuguevieille in his creative Comme des Garçons scent labs, conjuring up flowers made from metal, concrete, ink and sheets of heat blasted plastic.  He uses oddity and the unexpected juxtaposed with moments of astonishing beauty to remind us that if roses can bloom amid Chernobyl concrete ruins, they might be a little different.

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62 Le Touquet Hotel Royal Picardy II Photo: La Parfumerie Moderne

Marc-Antoine Corticchiato rarely strays from the luxurious safety of Parfums d’Empire, so Philippe Neirinck’s offer of collaboration must have seemed very intriguing. Clayton Ilolohia, in a lovely piece on his blog What Men Should Smell Like mentions how Philippe’s obsession began with an unmarked vial of scent he found in a suite of rooms while wandering at the Royal Picardy Hotel in Le Touquet, when he was a boy in the 1960s. With all the power of Proust’s madeleine, this precious vial of what was a lilac scent set in motion what would become La Parfumerie Moderne. I love the idea that a mysterious scent has threaded its way through Philippe’s life from boyhood to businessman.

la parfumerie moderne cuir x desarmant and no sport perfumes

Art Deco Style Bottles from La Parfumerie Moderne

Each of the fragrances is linked to hotels in some stylised and thematic way. Cuir X is a Parisian late night rendez-vous, whisky spilled on faded leather couches, a faint whiff of cold cigarettes wafting in off the streets. No Sport is quite fascinating. The name comes from Sir Winston Churchill being asked how he remained so youthful… ‘whisky, cigars and no sport..’ was his answer. I was a little thrown by this scent at first, it has a fractured, ambivalent personality, partly outré and bombastic and the other side much more mellow and contemplative. Essentially a rose with lashings of foliage and barbed corsage, it wraps the ambiguous rose in a cloud of malachite-tinted geranium and vetiver notes that drop softly down into almonds and rooty galbanum.

La Parfumerie Moderne Désarmant

Photo: Lilacs Tim Walker set design by Simon Costin

But as its name suggests. Désarmant is indeed disarming and unexpected. A luminous and oddly desolate portrait of one of nature’s most forsaken blooms. We smell lilac in our detergents and fabric softeners, in air fresheners and soap but this robust and oddly animalic portrait of syringa vulgaris will go a long way to restoring the reputation of one of horticulture and perfumery’s most beautiful flowers.

Disclosure  – From my own collection

The Silver Fox, Editor and Editor of The Silver Fox

Note on the Art  Direction: British  Fashion Photographer Tim Walker and the legendary Art Director/ Set Designer Simon Costin are long time collaborators.  Although they work in different genres, Marc-Antoine Corticchiato, is a true master of creating layers of meaning that most artists would miss.  Michelyn Camen, Editor in Chief

La Parfumerie Moderne is available in the US exclusively at Barneys New York  100 ml $200, and in France at  Jovoy Paris and online

For our US readers we have a sample set of  Cuir X, Désarmant and No Sport thanks to Barneys New York OR for our EU readers, Thanks to Jovoy we have a 15ml bottle of Désarmant. (There is only one winner). To be eligible, please leave a comment with what appeals to you about The Silver Fox’s review of Désarmant, or about La Parfumerie Moderne and where you live. Draw closes October 1, 2014

We announce the winners only on site and on our Facebook page, so Like Cafleurebon and use our RSS option…or your dream prize will be just spilled perfume

 

 

 

 

 

 

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33 comments

  • La Parfumerie Moderne is new to me. I love lilacs and am always looking for lilac fragrances. Good ones are very hard to find. I would like to try Désarmant. The other two scents would be a bonus. I love all flowers with lots of indole and to my nose there is thankfully never any “faeces and decaying flesh”.

  • I would love to try this. The review was great and there is a deep maybe genetic link to lilac for me in general. What I loveed most aout he article was the second illustration by Tim Walker. Very lovely.

  • I love lilacs. We had a beautiful lilac bush in our CA backyard when I was growing up, and as an adult I look for that brief time when they appear for sale. I’m in NYC now.

  • the approach by Phillipe Neirinck reminds me that more and more creative directors/perfume brand owners are looking towards certain places for inspiration. One can find inspiration in literally any place and in this case, they are three hotels around the world. thanks for the lovely draw. i am in the US

  • Please enter me, I am in the U.S. and I adore lilacs! It is obvious that The Silver Fox does too, and also that he understands this flower’s eternal appeal to humans despite – or perhaps because of – its fleeting beauty and inevitable decay. I am so glad that a perfumer has attempted to recreate this dichotomy in perfume.

  • Still unsure how I feel about lilacs, but this is made to sound interesting, and I am still exploring the note.
    I’m in the EU, ty

  • I love that Corticchiato is involved- his work for Parfums d’Empire is always worth smelling. Also, I love the scent of lilacs. Can’t wait to test this. I’m in the US.

  • I did not hear yet La Parfumerie Moderne. But I would very like to try this perfume. In my garden have 2 lilac tree. I love the scent of this flower.
    The review is wonderful.
    I live in Europe.

  • Lilac is one of my favorite flower. It has fabulous scent. The article is very nice, I like the photos too.
    I live in Europe.

  • I’m a huge fan of Marc-Antoine Corticchiato and anything he’s worked on is something I want to smell. I am in the US, surrounded by lilacs in the spring, and I love that faint petroleum smell they have, deep down – must be the indoles.

  • I liked reading that Désarmant is really disarming and that even though we know lilac mostly from detergents this one is different, animalic and special. I am from EU. Thanks for the draw!

  • These all sound so unique and I would love to try them. I also really like the names and enjoyed reading about No Sport. I am in the US, Thank You very much for the draw.

  • I will have to check these out at Barney’s New York
    I love the bottles and have been searching for a lilac perfume that doesn’t smell like glade plug in
    Desarmant with its sweet fleshy scent of decay is oddly appealing
    USA

  • I miss my grandmother’s Lilacs. We can’t grow them here where I live. The butterflies would almost seem drunk on them and you could walk over and just carry them away with you from the blooms. This… all in the heart of Cleveland.

    US resident. Thanks for the draw!

  • Oh my, I loved that all 3 fragrances are linked to hotels in some way and the fact that it all started from a mysterious vial is fascinating, but my favourite phrase from the review is this one: “it wraps the ambiguous rose in a cloud of malachite-tinted geranium and vetiver notes that drop softly down into almonds and rooty galbanum”, it offers such a graphic description to the scent. I live in the UE and I would love to try Desarmant as I love lilac.

  • I love that a mysterious scent found sent him on a Life Journey that was unplanned. Fates hand in guiding him on the road that was his destiny. The way the Silver Fox describes his reactions and impression from these three scents paints portraits in the minds eye. He takes us on a journey to three hotels that we will never see other than through him. What a great gift that is.

  • Oooh, someone who remembers what Scotch tape used to smell like! How could I not want to try find that note for myself in Désarmant? I’m in the US; thanks for the draw?

  • I enjoyed reading the whole review and I admired the photos artistic approach.
    I loved the Art Deco Style Bottles from La Parfumerie Moderne and I was really pleased to be informed that Desarmant is based on lilac a trully romantic flower however disarming and unexpected as Silver Fox describes it.
    I live in EU and I thank you for this draw.

  • This part is interesting, “…orange and styrax in the bluey opening of cluttered bloom lead into a soapy tea facet from a weird scotch-tape smelling osmanthus note…”. USA

  • This is a wonderful fragrance, a great lilac with a modern-retro twist ;-). I’m in the EU and should love to be in the draw for the 15ml of Desarmant. Thanks for the opportunity and the great review

  • Cynthia Richardson says:

    The Silver Fox’s reviews are always very interesting. I’m always learning something new, this time that indole, which is so appealing in white flowers such as lilies, gardenia and orange blossom, is also an aroma in feces and decaying flesh. I live in the US.

  • Oh, lilacs. They were in the yard of my previous home, I miss them so. I love the Silver Fox’s description of the scent of lilacs, “Yet in its youth, spattered with spring rain lilac is heady with mulch, wet paint, soap, pepper, sweet cinnamon dough, clove and licquorice.” Beautiful. I’m in the U.S.

  • Very lovely beginning with Whitman’s verses. I also have feeling that lilac is almost forgotten flower although I see it often in the late spring. Of course, I love the story of the vial from the past as well the name La Parfumerie Moderne. Bottles are very nice, adorable pieces of art. Désarment is full of beautiful raw materials so it will be nice to try it. I’m in the EU, Croatia. Thank you.

  • I adore that poem. I adore lilacs, so fleeting. What appeals to me most about this review and Desarment is not for myself, however, but for a friend, who has long been looking for her ideal lilac fragrance because it was her mother’s favorite — a mother who was taken too soon. I live in the U.S., and thank you!

  • I’m very curious about any parfume with lilacs in the market, so….. I hope to discover this one and wear it next spring, when I love the lilac blossom. I’m in Europe.