Romano Ricci's Juliette has a Gun brand  may sound like an Alternative Rock band, but the gun symbolizes seduction and Juliette is a metaphor for Girl Power with a tinge of revenge in each bottle.

The 11th fragrance, (following Mad Madame) is called Anyway, (which sounds like a song sung by an Alternative Rock Band).  Romano calls his fragrances episodes, and in this episode Anyway is the "optimism of madmen"  and symbolizes simplicity in the face of frivolity.

Photo: Byoutiful.com

Anyway… the ad is really fun and don't you love that black bulldog

Anyway… back to the fragrance, the formula uses relatively few ingredients (I read 15)  and is described as "fresh and  carefree". Notes:Hedione HC (another great name for a band), Neroli, Cassis, Lime, Ambroxan and  Ambrettolide ( a musky ambrette molecule)

source: toPNotes Nathalie Pichard

To read my interview with Romano Ricci of Juliette Has A Gun  click here

Anyway..what do you think of the name?

Release date: Fall 2013

-Michelyn Camen, Editor in Chief