Anthropologie, who has collaborated in the past with Le Labo and Ineke Perfumer is launching Fictions, three olfactive tales of three passionate and very different women. Combining the arts of perfumery, storytelling and illustration, the exclusive fragrance debuts on July 28th with three scents: PARIS: SHE MET HIM IN SECRET; LONDON. SHE KNEW HE WAS FOR-EVER; and L.A. SHE CALLED BUT HE WAS UNREACHABLE.
PARIS: SHE MET HIM IN SECRET is an exploration of unauthorized love created by perfumer Alexandra Monet and illustrated by Casey Shagena who owns Portland Oregon's Menagerie. The scent is classified as a floral chypre fragrance, characterized by a contrast between fresh floral notes and a deep, sensual dry down.
Says perfumer Alexandra Monet who is also the nose behind the upcoming Le 15 for The Different Company) : “I was inspired to create the souvenir of a French kiss – a bit forbidden, always romantic. A mysterious dark iris accord captures the feeling of her perfect black dress and the shadows along the Paris streets. The scent of her cherished lipstick, tucked in a luxurious clutch – sensuous, powdery, leathery – is left on his skin, the memento of a stolen moment.” Fragrance Notes – Top: Violet Leaf | Mid: Dark Iris Accord | Dry: Sueded Leather
LONDON. SHE KNEW HE WAS FOR-EVER tells a timeless story of unconditional love, with perfumery by Gino Percontino and illustration by Jon Contino, who is renowned for his award-winning intricate drawings and works of lettering art have re-invented classic book covers of writers such as William Faulkner and Stephen King. The scent is an aromatic floral, characterized by a blend of breezy green and floral notes. Says perfumer Gino Percontino: “At the entrance of an English garden, the scent opens with a bright spark of connection, then the promenade continues– a romantic breeze of magnolia and honeysuckle envelops the moment and is enlivened by fresh green tea … finally, the warmth of honey and warm woods expresses the comfort and trust of true love.” Fragrance Notes – Top: Honeysuckle, Magnolia | Mid: Green Tea | Dry: Honey, Warm Woods
L.A. SHE CALLED BUT HE WAS UNREACHABLE captures the bittersweet joy of unrequited love with a fragrance created by Josh Meyer of Imaginary Authors and a watercolor illustration by Marcel George a watercolor artist from the U.K.. The scent is a floral citrus, characterized by a blend of crisp, juicy notes and warm florals. Says perfumer Josh Meyer : “Set against the backdrop of mid-century Southern California, I’ve opened the fragrance fresh and early in the morning with a zingy blast of lemon zest. Anticipation as the sun rises can be felt along with the scent of sweet linden blossoms … Then the fragrance of longing with a stunning base accord of salty ambergris and light musks.” Fragrance Notes – Top: Bergamot, Lemon Zest | Mid: Linden, Orange Blossom | Dry: Ambergris, Sparkling Musk
Each 1.7 oz/50 mL eau de parfum is presented as a book. The bottles’ labels are romantic trompe l’oeil mementos of their respective love affairs – a metro billet, a tea tag, a movie ticket stub. Bookmarks introduce the stories behind the stories, the backgrounds of the scents’ illustrators and perfumers.
Fictions is phthalate, paraben and sulfate free and is not tested on animals. The fragrance was developed in collaboration with Tru Fragrance and is available exclusively at Anthropologie stores and on its website (www.anthropologie.com) for $48.
Via Anthropologie, photos from Anthropologie
Michelyn Camen, Editor in Chief