A Lab on Fire, the small niche company from Brooklyn, New York has attracted some amazing perfumers and the Company’s founder Carlos Kusubayashi gives free reign to them all. The nose behind their latest scent Paris * LA, is Laurent Le Guernec, who is best known for Sara Jessica Parker Lovely and his work for Bond No 9. M. Le Guernac really pushes the gourmand envelope with Paris * LA; it is unlike any fragrance he has created and any perfume I have smelled.
We Just Love Zooey Deschanel
Paris * LA is like dating Manic Pixie Dream Girl Zooey Deschanel. It’s the perfume equivalent of a Rom-Com screen montage of Miss Zany Meets Cute Guy and their wacky adventures. This is a good thing, because Zooey Deschanel is absolutely irresistible, and so is Paris*LA.
Photo: A Lab on Fire Paris L.A
The idea behind this release from A Lab on Fire is a love letter of sorts, after all. It’s meant as a mash note from Paris to Los Angeles, with the cola accord meant to stand-in for La-La Land, and the almond tinge of the macaroon note to represent the City of Light. Two types of sweetness, playfully regarding each other, with I suppose the coriander and thyme in the heart notes being stunt doubles for “working through issues.”
Zooey Deschanel from the TV Series The New Girl
The Irresistible Cuteness starts right away with a zingy key lime note set beside a cola accord and zesty ginger. This opening is for the rom-com scene where Zooey invites you over for dinner, only to surprise you by serving dessert first! It’s a tropical pie made from Mexican Coke, silly! But Zooey knows you were expecting a proper meal, so she quickly prepares a salad – but Oh No! There’s no lettuce, so she raids the spice drawer and makes you a salad of coriander seeds and sprigs of thyme, but only has imported French macaroons for croutons!
Zooey as Jess in The New Girl cooking for Nick
Somehow, it’s…delicious! Weird and jarring, yes, but by now you’re seriously questioning why no one thought to put delicious almond cookies in a bed of savory spices on the downtown bistro’s small plates menu. (“I know, right?” chimes in Zooey from the kitchen, who’s dressed smartly in a polka dot apron, neon-green combat boots and fishnets.) And after that salad is served, Paris*LA settles into a slightly sweet and grass-stained groove that continues along, not changing or developing much, until you rightly begin to wonder where this new relationship is really going. Is Zooey really into you as a person, or does she just enjoy having a partner for diving into park fountains, or making cupcake liners out of wet weeds.
Zooey Deschanel and Ryan Kwanten "Valentine's Day" Episode
But somehow, you just don’t care. Your only desire is to stay in the moment, an endless candy-colored horizon of fizzy Coke and French almond cookies dusted with baked seafood spices. It shouldn’t work – you’re no good for each other! But let the world think what it wants! This is love without limits, without all that heavy, ponderous, and BORING baggage. Paris*LA is a flamboyantly silly, goofy and cavity-inducing sweet new addition to the A Lab on Fire line, and all I want in this world is another date with it.
Notes: Key lime, Ginger, Cola accord, Neroli petals, Coriander seeds, Thyme, Macaron accord, Amber, Musk
–Steve Johnson, Contributor
Disclosure: I received my samples from Twisted Lily. My opinions (obviously) are my own
Thanks to Eric and Stamatis of Twisted Lily we have a draw for 3 samples of Paris*LA for three USA readers. To be eligible, please leave a comment with what you enjoyed about Steve's review, why you would like to try Paris*LA., if you have a favorite Lab on Fire perfume and your favorite Zooey Deschanel movie or television show. Draw ends 11/22/2014
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