Jouany Marrakech and St. Barthélemy: Perfume By and For The Wayfarer + Marrakech Express Draw

 

 

Christophe Jouany is an adventurer, in every sense of the word.

 

Brilliant, unrelentingly charming and mischievous, Christophe is passionate about everything he encounters; life is indeed a banquet in his twinkling eyes, and he is most definitely NOT starving.

 

christophejouany.com

 

A renowned and prolific photographer [ Marie Claire, Vogue, Glamour, Elle, Vanity Fair, Self, WWD, Sports Illustrated, Shape, Good Housekeeping, Health magazines- to name only a few ! ], Christophe Jouany is an expert pilot, sailor, and skier. A world traveler who savors wine, women , song, cuisine, and most recently-

PERFUME.

 

christophejouany.com

 

The Jouany Collection was originally scheduled to launch in July, but those of us who attended Sniffapalooza’s Spring Fling were privileged to sample the first two fragrant offerings: Marrakech and St. Barthélemy.

[According to Mme. Jouany, the website (http://jouany.com/) will be functional hopefully by the end of July- and definitely by September, plus retail in over 35 stores in the U.S. alone].

 

Jouany’s goal is to olfactorially represent “one scent per city” …

Considering the global nature of his exploits, this should prove a Herculean undertaking.

 

theworldeffect.com

 

Let’s begin with Marrakech, yes?

Christophe’s wife and soulmate Teresa informs me that there has been a resoundingly positive response among those who’ve sniffed it!

I’m one of them.

 

 

 

Marrakech commences with the sprightly citrus of grapefruit and bergamot.

The generous heart which ensues sings of a Moroccan orange blossom, tender and wistful, accompanied by tendrils of fine jasmine and neroli.

At this juncture, there is a classic eau-de-cologne feel to Marrakech– the sense of one’s need to revive oneself in the arid, dusty environment, a quintessential pick-me-up.

 

Very soon, the earthy aspects make their presence known; the bed of patchouli and white musk which ground this perfume evoke the enigma of life in a semi-arid climate, the “Land of G-d”– as it is translated.

 

I find Marrakech a beautifully sunny scent, full of warmth and good humor.

I can’t imagine having anything but a blissful day while wearing it!

 

 

St. Barthélemy is surprisingly more woody and exotic than Marrakech.

Christophe utilizes the grapefruit as a top note once more, but flanked this time by morsels of coconut, vanilla, and jasmine.

The foundation of patchouli, cedar, sandalwood, and musk lies in wait and pounces, like a pensive tiger.

By contrast, this is a particularly base-substantive perfume.

 

christophejouany.com

 

St. Barthélemy feels very like the early 1970’s to me, I could easily be in Harvard Square in 1972 [and I was],sitting in the Café Algiers drinking mocha espresso and eating freshly made hummus while smoking Gitanes or kreteks [and I did ]

 

veggieguide.blogspot.com

 

There is a lovely nostalgic smell to it that patchouli lovers everywhere should adore.

 

lingoboli.com

 

I suppose I might have named them in reverse, having been to St. Barth’s [but not Morocco], I would associate a breezier aroma , full of light, sun, sea, and sand.

That is simply a question of artistic difference: Christophe has reveled in St. Barth’s a good deal of his life-

Sailing and photographing sailing events and life at sea.

 

christophejouany.com

 

Why quibble over nomenclature?

It is very apparent that excellent materials are being utilized, from the very first sniff.

I marvel at all the details: fine quality fragrances, elegant logo, lovely bottles, ambitious mission.

Monsieur and Mme. Jouany are delightful folk; I truly hope that this new chapter in their lives proves to bring them much success and pleasure.

 

 

I know that the proof is in the smelling-

And the smelling is very, very fine.

 

smh.com.au

 

We have a draw for FIVE lucky readers. Each will receive a sample of both Jouany Fragrances Marrakech and St. Barthelemy. Leave a comment on which place in the world you would like to see immortalized in a fragrance, perhaps Christophe will have an idea for his next fragrance. Draw closes EST May 26, 2011.

-Ida Meister, Senior Editor

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26 comments

  • Christchurch, New Zealand! That could be a lovely thing, indeed, with all the beautiful botany of NZ to think about. These two by Jouany sound very intriguing, I'd love to try them.

  • St.-Tropez circa 1955 glamorous, sensual  as Brigitte Bardot in a bikini, it can smell like a  cream-filled Tarte Tropézienne . i do love my gourmands

  • Anna in Edinburgh says:

    Skara Brae and The Orkney Islands as a whole, where you are surrounded by evidence of our pre-historic ancestors and their mysterious cultural beliefs in a setting where the weather changes in the blink of an eye.
    I'd love a scent that evokes the length of human endurance in the Islands and the lost lives lived in those fine rock dwellings that now lie exposed on the wild coastline.

  • St. Petersburg,Russia.  Something dark and mysterious and interesting enough for people to turn around and ask what you are wearing.

  • datura5750 says:

    Oaxaca, it has a very distinctive smell, especially during the "days of the dead" celebrations, marigolds and copal….

  • The lost city (or underwater city) of Alantis, or the rarely experienced but always perplexing Galapagos Islands. Perhaps, the Bermuda triangle. All of thes would not easily be interpreted and I imagine very complex due to the history. I assume perhaps hastily so, they would be water scents. Hints of rare floral notes possibly exclusively grown in the area.
    Love these draw questions the answers are so varied…really makes you think! 

  • Oh!  Oh!  Oh!!!  Two of my very favorite things – perfume and travel!!!!  And both of these scents sound absolutely delectable.  For a ski-inspired scent, what about Megève?  Something cold, crisp, and exhiliarating!

  • aylin akman says:

    ISTANBUL ,TURKEY…
    Mixture of Asia n EUrope ….
    SOOO MODERN !!!! but very ANCIENT !!!!!!!!!

  • marcopietro says:

    Cape Horn and  the strength of the natural elements between earth and sea

  • Death Valley deserves an eponymous essence, one with less incense and resins than typical Eastern hemisphere desert scents. People unfamiliar with deserts often assume they're all heat, sage, cactus, and sand, but as a desert destination traveler each one I've explored left unque impressions on me.  

  • Valentine says:

    San Francisco, most definitely. Or am I the only one who wants a sourdough perfume. 🙂 Just kidding, actually I think SF is ripe with fragrance possiblities.

  • how about Rome? thousands of years of history to choose from… sun, olives, oranges, sea…
     
    oh, perfume and travel, what a woderful combo!!

  • Athens Greece please, where the beautiful blue sky meets the beautiful blue sea. Greece in a bottle would be amazing. Both of those fragrances sound beautiful. Must haves……..

  • I'm a simple girl. I'd love a scent from someone that really smells like the Eastern Shore of the US. Beach. Salt. Fresh air.

  • And then again a place like Johannesburg, Africa might be nice place to use as a fragrance reference………i am thinking in a Timbuktu meets Bois Farine sort of way :

  • death valley: try villoresi's incensi — to me, t is smells of the deserts of the american west.
    what * i * want to smell, though, is the sun beating down on the forest of jeffrey pine and incense cedar up in the san gabriel mountains here in southern california.
    magical place, that.
    even though it's badly burnt.

  • Maybe I am too patriotic but I would love to smell fragrance based on my island in Croatia. Island with a lot of olive trees, figs, clear salty sea, pines.. it might smell like some Mediterranean  perfume, but still…

  • I would like a perfume inspired by Himalaya and Tibet temples. I know there is one by Creed and I really love it, but I would like to smell a different version on the same theme.
    Thank you!

  • Montana, a place I would love to live (alas, a pipe dream!!!) a crisp fresh scent that captures the beauty of nature and that great mountain air!

  • Valparaiso, Chile.  I would love to smell a salt-kissed foral interpreting  the line in Pablo Neruda's "Ode to Valparaiso":  "Life has always surprised you."