CaFleureBon Profiles in American Perfumery: Bruno Fazzolari of Bruno Fazzolari Editions +The Fine Art of Fragrance Draw

 

 bruno fazzolari  cafleurebon profiles in american perfumery

Bruno Fazzolari

Profile: I may have an Italian name, but my mother is French and I was raised bilingually and bi-culturally, speaking both French and English while growing up in both Arizona and France.  As a child, the two cities I knew best were Tucson and Paris—a lively dichotomy.   Tucson used to be a relatively small city and, in pre-internet days, was quite isolated, though surrounded by breathtakingly beautiful desert.  Paris, on the other hand, was Paris:  extremely sophisticated, rich in history and art, and very urban.  At 13, I would take the Métro alone to run errands for my grandmother who lived just blocks from Notre Dame.

French berries (groseilles)

French berries (groseilles) Photo: Bruno Fazzolari

As a child, coming back to Tucson after a summer in France, I would carry intense scent-memories full of longing.   France smelled completely different from Arizona: Foods, berries, and flowers, but also damp earth in the countryside and the smells of very old houses and chateaux.   The comforting odors of the boulangerie with its baguettes and pains au raisin.  And of course, perfumes that delighted and intrigued me.  My grandmother was never without a huge bottle of 4711 (that she simply called “eau de Cologne.”)  She sometimes wore Éclipse, by Jacques Fath.  My mother favored Hermès Calèche, now, sadly, reformulated beyond recognition.

Fazzolari_installation five

Brunon Fazzolari Exhibition- Mirror 5

I have always had a very vivid sense of smell.  I began experimenting with making my own scents about ten years ago.  At first, it was a curiosity, but by degrees, it became a sort of madness with hundreds of small bottles creating a whole new type of chaos in my studio.  Three years ago, I finally had to admit that I had become a perfumer.  I decided to combine my love of painting and scent.  In my exhibition, Mirror 5, I showed paintings with a perfume.  The paintings deploy very bright, slightly-off primary colors, painted wet-into-wet on a cold-white ground tinted with a hint of cobalt blue.   They were shown in a gallery lit by bright fluorescent lights.  I created a citrus scent, but one with an ozonic and mineral aura to reflect the whole installation.  The gallery sold a lot more perfume than I expected. 

Fazzolari_five

From  Bruno Fazzolari's Exhibtion Five

Art is both a public and a private experience.  People sometimes wear scent as a form of social communication, but perfumes are also a highly internalized experience.  To wear a perfume is to carry a private artwork with you wherever you go, one that changes over the course of the day and sustains your attention. 

bruno fazzolari at the san francisco artisan  salon

Bruno Fazzolari at the Second Annual Artisan Fragrance Salon, San Francisco

 On American Perfumery: American perfumery right now is so wide open, particularly on the niche and artisan side.  We have the legacy of trailblazing scents like Estee Lauder Youth Dew that reimagined what a perfume could be, but that reimagining is now happening on a grassroots level that is quintessentially American.  There is a bold DIY ethos marked by independence, irreverence and a fresh perspective.  There is also devotion to materials and quality.  But most importantly, very small scale perfumers can make and maintain contact with an avid and educated audience.  This is the best kind of art world.

Mary Heilmann surfing on acid

Mary Heilmann: Surfing on Acid

 Favorite American Artist Being a fine artist myself, I have a great many favorite American artists.  Lately, I’m captivated and deeply inspired by the free-spirited and playfully radical work of Mary Heilmann.  Over the course of a long career, she has made paintings (and sometimes ceramics and furniture) inspired by the simplicity of minimalism, but her simplicity has a home-made quality that is broadly inclusive as opposed to stark and exclusive.  Everything becomes part of the mix: children’s drawings, de Kooning, the colors of The Simpsons cartoons, memories and music.

Bruno Fazzolari, Artisan Perfumer and Renowned Fine Artist

lampblack painting 194 2012 bruno fazzolari ink on found paper

Lampblack 194 2012 – Bruno Fazzolari Ink on Found Paper

Editor's Note: Bruno Fazzolari was awarded  a number Gold medals for his fragrances which debuted at The Taste T.V.  Second Annual San Francisco Artisan Salon 2013, including Best New Product and Most Seductive Fragrance. Bruno makes paintings and perfumes;his paintings are represented by Jancar Jones Gallery, Los Angeles. His work has received attention in Artforum, Art in America, Art Papers, the New Yorker, the San Francisco Chronicle, Artweek and the New York Times.

Read Sr. Editor Tama Blough's reviews of the entire collection of Fazzolari Editions here

Bruno Fazzolari fragrances

 For our draw we have a reader's choice of  30 ml any of Bruno Fazzolari's fine art inspired fragrances: Five, Monserrat, Lampblack, Jimmy or Au Dela for one US reader. To be eligible, please leave a comment with what you found fascinating about  Bruno's profile and your choice of fragrance. Draw ends April 30, 2013.

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We announce the winners on our site and on our Facebook Page Like Cafleurebon and use our RSS option…or your dream prize wil be just spilled perfume

 

 

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42 comments

  • What fascinated me the most about Bruno was the extreme dichotomy of his upbringing…Arizona and Paris…apples and oranges! And I adore the fact that he is a fine artist AND perfumer! The icing on the cake is his grandmother’s gigantic bottle of 4711..growing up in a European family we had copious amounts of 4711 all over my parents’ house…a bottle in every size in just about every room and my mother’s purse as well!

    All of his fragrances sound divine but the one that truly spoke to me is Au Dela ( and I am a US resident).

    Thank you CaFleureBon for once again introducing me to another fantastic artisanal line and American perfumer!

  • just breathe says:

    What I found fascinating about Bruno’s profile is that he went from fine artist to perfumer…I can definitely see the connection 🙂 !! I would love to try Five..it sounds like a really great summer scent!
    thanks for the draw and I live in the USA.

  • I can identify with his scent memories that bring back intense longings… Au Dela would be my choice. I live in the US.

  • I don’t usually associate perfuming with living part-time in Arizona, so yeah, that’s fascinating.
    Five is my choice for the draw.
    U.S.A.

  • I live in the US. I am stuck the most by his confidence and absorption in his art, both scented and visual. The thought of combining painting with perfume, and his insight into the internalization of perfume and the visual world of painting are very interesting. Au Delà is my choice.

  • I love Schuyler’s poetry so I would love to try Jimmy. I liked learning about his dual pursuits of perfume and art.

  • Gosh, I wish I could grow up between Paris and Tucson! What a combination. The perfect balance of Old World culture and New World nature. Also love hearing his comments on the new culture of American perfumery.

    I’d like to enter for Jimmy. Thank you. I live in the US.

  • I live in the US. What a great idea, pairing visual and olfactory art! I would choose Monserrat (for the wet plaster note).

  • I think it’s interesting that so many US perfumers grew up partly in the US and partly in Europe or elsewhere. Maybe the change from one part of the world to another, with the drastic shift in olfactory landscape, produces a hyperawarness of smells. I like the name Lampblack, so would like to try it.

  • I found it fascinating that he was a painter before he made perfumes and uses the two in tandem to create a full sensory experience.

    I also appreciate the fact he grew up in a bilingual household. At the moment I teach at a bilingual school so know how beneficial (although sometimes challenging) that can be.

    If I win I’d like Jimmy, because having daylight as a listed note is fascinating!

  • SisterSpecies says:

    The intersection of the visual arts and perfumery seems like a world not deeply explored enough, and one that I am glad Bruno has brought together the way he has. It makes perfect scents to me! I would choose Au Dela, I live in the USA.

  • I never thought about fragrance as private artwork…
    This really made me think about artwork/personality.
    Very interesting article!
    My choice would be Au Dela.
    I live in the US. Great draw-thanks!

  • I like the idea of paintings inspiring a perfume. A painting evokes a feeling like a perfume does.

  • I was amused by the two places he visited most often when he was younger. Tucson and Paris, though I’ve not visited either city, are probably in complete contrast to one another. Identity and place are closely integrated, I think. I wonder about the extent that both places inform his work. I’d like to try Au Dela and I live in the U.S. Thanks for the draw.

  • I like how he combines art and scent… it should be a much more engaging experience! 🙂 it’s no wonder they sold well in the gallery! 😀

    I would love to try Au Dela! 😀

    Froom US!

  • An interesting childhood, one that must have contributed to his outlook.I think the pairings he does are unusual and amplify his perfumes. I like the notes in Five so that would be my choice. I’m in the US.

  • I was surprised that his two favorite places were Tucson and PARIS! Dichotomy, indeed. I was also struck by the fact that after years he “finally had to admit he was a perfumer.” Kind of like how I finally had to admit I have a perfume addiction… I’d love to smell Au Dela. Thanks!

  • Daniela Schuch says:

    it’s amazing how he combines fine arts with perfumery. It always delights me to see artists putting perfume in the same level of fine arts.
    I would choose Au Dela, seems intriguing enough.

  • wefadetogray says:

    I am in the US.
    I like his concept of perfume as being a sort of hinge or meeting place between art as private and public experience. I’d love to try Au Delà’s otherworldly amber.
    Thanks for the draw!

  • Fazal Cheema says:

    so Bruno is also trying to advance the argument that perfumery is art..i feel like he follows the same abstract ideas in his perfumes that are reflected in his paintings..looking at the notes it is a tough call between Monserret and Jimmy but i will take the chance with Jimmy! i am in the US

  • I loved his comment “To wear a perfume is to carry a private artwork with you wherever you go, one that changes over the course of the day and sustains your attention”! I never thought of art and perfume in that way before. My choice is Lampblack and I live in the US! Thanks fr te draw. 🙂

  • helical gnome says:

    We share a common interest: Mary Heilmann!
    The idea of paintings and perfumes coming together is really interesting to me since I like painting, particularly abstract.
    I’d like to try Jimmy.Thanks for the draw. I am in the USA.

  • I find it interesting how many perfumers started with a passion for arts, be it painting, music, etc. I am interested in Au Dela. Thanks for the draw. I am in the USA

  • i love that he points out how different locations have their own smells.
    i grew up in a wet place with seasonal changes, and am now living in southern cal (u.s., obviously) — and the olfactory landscape could not be more different! i love them both — and feel a kinship with perfumers who capture places (or moods or moments in time), e.g. c. brosius or ellen covey.

    also, *my* grandmother used 4711 much the same way his did, and *my* mother has always worn caleche (the old formulation, and i have made it my business to keep her stocked in that 🙂

    anyway, i would like to try monserrat — the idea of apricot and wet plaster is somehow majorly appealing to me.

  • perfumefumes says:

    I had the opportunity to smell the entire Bruno Fazzolari line at the Artisan Fragrance Salon, and I have to say that it is a remarkable line for its complexity and sophistication. His perfumes have old-world craftsmanship combined with intriguing contemporary twists. You can smell the Paris-Tucson dichotomy shining through. I’m in the US and would choose Lampblack (I already have Five, which I am loving!). Thanks for the draw.

  • lumpkinluv says:

    I found interesting how he combined his love of art and fragrance in particular his exhibition of Mirror Five pairing paintings of perfume bottles and creating a fragrance that tied in with the paintings.

  • lumpkinluv says:

    Oops I forgot to say that I would love to win Jimmy and I live in the U.S thanks for introducing us to another great perfumer

  • it’s always interesting to see what one artist may like in another art, and this profile made me look up the work of Mary Heilmann, for which I’m grateful.

    I’d love an opportunity to try Au Dela!

  • I found Bruno’s upbringing between Tucson and Paris fascinating, especially his “intense scent-memories full of longing” that he would carry back with him. That must have been especially poignant. Au Dela would be my choice. Thanks for the draw!

  • I find the shift between visual art and the art of creating perfume (or any other art form for that matter) to be so interesting. I chose “Lampblack” because it would be fascinating to compare the scent to the artwork that inspired it.

  • Sarah Lathrop says:

    First of all, I like his photo of red currants because, while I grew up in New England, rather than France, my grandmother had a red currant bush in her backyard and it brings back fond memories of time spent there.

    Also, I really like his statement that perfumes can be a personal, “internalized” experience. I agree when he writes, “To wear a perfume is to carry a private artwork with you wherever you go, one that changes over the course of the day and sustains your attention.”

    Au Dela sounds lovely. Thanks for the chance!
    (I liked the profiles facebook page too)

  • I had the opportunity to sample the line and see images of his artwork at the SF Salon. I was captivated at how the images really did pair with the scents. I love how he mentions every city has a different scent, as I have found the same throughout my travels. Live in the US and if I were lucky enough to win, I would want Monserrat.

  • Clearly the vastly different cities of Tucson and Paris made impressions on Bruno in wonderful ways. He has become a unique artist, no doubt in part due to those wide influences. I look forward to following his painting and fragrant art. Thank you for the generous draw.

  • I wasn’t familiar with Bruno Fazzolari until I read his profile. I really like the profile series in general; it’s a great way to get to know the people behind the perfumes, and since it’s not an interview, the perfumer is free to express themselves and their personality without being constrained to an interviewer’s questions. Anyway, I agree with Mr. Fazzolari that perfume is art. It’s interesting to me that he sort of fell into perfumery while pursuing his career as a painter. I’ve always felt that fine, artisanal perfumes, when well-made, tell a story. Pairing his fragrances with his paintings adds another dimension to the experience of both the painting and the perfume. What a great idea.

    After reading Tama Blough’s reviews of Mr. Fazzolari’s perfumes, I’m most interested in Jimmy. Especially with summer right around the corner!

  • I loved reading about the scents of Paris that he carried home to Tucson. I so enjoy the new scents that I experience while traveling!! Magical!
    I would love to smell Monserrat.
    Thanks very much.

  • I don’t think you could pick two more different cities to grow up in. I thought it was sweet that he would run errands for his grandmother by riding the metro around Paris. These fragrances sound lovely and it was a hard decision to choose one. I pick Au Dela. Thanks for the chance!

  • very interesting combination of scent and art. i wish i lived in a city.

    lampblack sounds reallt interesting

  • Mary Ellen says:

    I love how different the two homes were. What a dichotomy! Lampblack is my cup of tea.

    USA here!

  • Perfume Don says:

    The combination of fine art and perfume is one I never tire of. I cannot wait to try out the entire line, but if just one, Five.

    I live in the US

  • I found fascinating how Bruno has combined his visual art and fragrance art. Wonderful! I would like to win Lampblack. I live in the US.