Éveilleur Parfums I AM (Natalie Lorson) 2024 + Radiant Spirit Within Giveaway

I AM by Éveilleur

Éveilleur Parfums I Am Parfum  via the brand

I am beautiful. I am your lover. I am free. I AM is a fragrance that embodies the essence of divine expression. Quote via the brand

The world we live in is constantly contending for our attention and validation, and the need to substantiate our existence and strength has never been more vital. Éveilleur Parfums I AM is a fragrance that ventures into personal empowerment and divine expression. Join me on my journey of self-discovery. The name I AM is powerful, the fundamental essence of being, an assurance that encourages competence and wisdom. Wearing I AM welcomed me to honor my spirit, and affirm my presence to the world. It’s a cue that I am not just a name but an essence, and a capable force.

Dajana Jukic and Natalie Lorson

 Dajana Jukic, founder and Creative Director and Master Perfumer Natalie Lorson of Firmenich

As I dove into the aromatic depths of I AM, an eloquent floral/woody perfume, I was first greeted by the invigorating top notes of Mandarin, Freesia, and Pink Pepper. It opens with a burst of brightness breaking through the uncertainty—a reminder that joy and vitality can illuminate even the darkest places. The zesty Mandarin encapsulates the freshness of a new beginning. At the same time, while the delicate Freesia adds floral sophistication, and Pink Pepper introduces a hint of spicy energy, evoking the fiery passion that resides within.

The heart notes shift the fragrance as they meld effortlessly with the top notes, revealing Magnolia, Orange Blossom, and Peony. The floral soul of I AM captures the beauty of openness and strength intertwined. Magnolia speaks to the inner grace that guides, Orange Blossom to the sweetness of self-love, and Peony to the courage to bloom uniquely. Together, they create a congenial balance that encourages me to embrace my versatile identity—gentle yet powerful, soft yet resilient.

Éveilleur Parfums

The cap of the flacon with the signature dragonfly emblem via the brand

The strength that anchors me in my truth resides in the base notes. Cedarwood’s sense of stability and confidence reminds me that I am rooted in my identity. The warmth of Benzoin adds a touch of full-bodied sweetness, revealing the richness of your experience. At the same time, the musks envelop you in a soft, embracing vibe and an invisible power that radiates from within.

Éveilleur Parfums I AM reinforces my soul with conviction and awareness, a scented token of my worth, a recollection that “I am” enough. It is a loyal compass in accomplishments, and while navigating through challenges, it encourages me to express my heart passionately. I am aware I am more than a collection of experiences; I am a vibrant expression, intertwined with the threads of every soul that has walked this earth.

I AM by Éveilleur Parfums

 I AM and bouquet via Sandi AI

As I experience the fragrance, I AM becomes a part of my story— a record of my strength, courage, and authenticity. It’s not just about how others perceive me but how I perceive myself. I AM allows me to integrate the radiant spirit within, channeling the confidence to steer life’s complexities with grace.

Éveilleur Parfums I AM invites you to honor the resilience and beauty within. It is a pilgrimage of self-affirmation, a reminder that our essence is divine, worthy of love and respect, powerful, and uniquely ours. Encouragement to assume the profound truth of who you are. Allow yourself a moment to be inspired, and remember: you embody strength and, confidence. I AM allows you to stand tall, to unapologetically be yourself, manifesting the extraordinary voyage of self-awareness at each stage of life.  You are allowed to rise above self-doubt and fear, embracing the infinite possibility that lies within.

Notes: Mandarin Essence, Freesia, Pink Pepper, Magnolia, Orange Blossom, Peony, Cedarwood, Benzoin Resin, Musks

Sandi Lundberg, Senior Contributor

Disclosure: The brand kindly offered a bottle of I AM; opinions are my own.

“A tale of transformation that began in the delicate moment between night and dawn when the Croatian landscape emerges from darkness to a palette of enchanting colours.” Quote from the brand.

Editor’s Note: Éveilleur is the first fine fragrance house from Dalmatia (Croatia). Each perfume name was chosen to connect to the other- DSCVR ME! -I AM -NOT INNOCENT and to date were created by Olivier Cresp and Nathalie Lorson

Éveilleur is now available in the US at Indigo Perfumery and you can sample them as well

Read Karl’s review of DSCVR ME!

Enjoy Nicoleta’s review of NOT INNOCENT

Éveilleur Parfums I Am

photo via the brand

Thanks to the generosity of Éveilleur Parfums, we have a 100ml bottle of I AM for one registered reader worldwide. You must register or your entry will not count. To be eligible, comment on what sparks your interest based on Sandi’s review and where you live.  Draw closes 5/26/25

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51 comments

  • Ramses Perez says:

    This is now the third time reading about Eveilleur and each new scent has its own identity. It’s truly a very unique brand with an equally unique value proposition which is the discovery of Croatian culture. Each fragrance takes inspiration from the charming country and we get bits and pieces of its beauty with each release. I Am depicts the beauty of the dichotomy day/night showcases in Croatia. I’m located in the US.

  • EPTrail says:

    You had me at Croatian fragrance house. One of my most memorable holidays was sailing between the Dalmation islands. I’m amused by the name I Am, as a gay Jewish man.

    I am what I am, I am my own special creation
    So come take a look, Give me the hook, Or the ovation
    It’s my world, That I want to have a little pride, My world
    And it’s not a place I have to hide in, Life’s not worth a dam
    Till I can say, I am what I am. – another gay Jew Harvey Fierstein.

    I’m in the not really United these days States.

  • DAISY PEREZ says:

    Let me start by saying that i love ÇaFleureBon this is a great way to find new perfume houses/perfumes. I love orange blossom and i see it in these notes. i would love to get my nose on this scent.

  • Jenna Park says:

    I AM sounds like confidence and presence in a bottle. What really interests me are the bright, floral and woody notes which are so beautiful for spring. The journey of top middle and base notes also was very intriguing. First you have the brightness of mandarin and freesia. Next is the power openness and courage of the florals. Finally Cedarwood that represents strength truth and stability. The fragrance represents how i would like to feel bright beautiful and brave. The inspiration for I Am really reaches me. I want to feel good like I am enough. I want to think of this article every time I spray this perfume that I embody what this perfume represents. The bottle is elegant and classy as well. I am intrigued Pennsylvania USA

  • Ann says:

    Sandi- you captured I AM so accurately.
    I think that all 3 of the Éveilleur Parfums must somehow reflect the strength, imagination and beauty of Dajana Jukic, Éveilleur’s founder. They are all confident yet earnest, seemingly delicate yet with surprising strength.

  • LindenNoir says:

    I didn’t expect to be moved so deeply just by a fragrance review, but here we are. The way Sandi described how I AM isn’t just a perfume but a manifesto of self-worth… that hit me right in the soul. I’ve been trying to reconnect with who I am after a rough year, and this sounds like it might actually support that in a symbolic, sensual way. Mandarin and magnolia…My two favorite notes in one bottle
    I am from the EU.

  • AromaAdventurer says:

    The way the perfume evolves from brightness to grounded depth, almost like a journey from morning light to inner reflection, is beautifully poetic. I love how the floral heart is described magnolia and peony speak to my soft-but-strong heart. I want to wear something that whispers “I’m here, I’m whole, I’m evolving.”
    I am from somewhere in the EU

  • Lastochka says:

    Natalie Lorson is such a master, and I love that she’s paired her talent with a brand rooted in Dalmatia such an unexpected combo. The dragonfly cap, the intention behind every note, the empowering message… I didn’t know I needed this, but I do. I AM sounds like soul care in a bottle.
    I am a fragrance lover from the EU.

  • FragranceFrenzyS says:

    What really got me was the description of the musks — not as just a skin scent, but as “an invisible power that radiates from within.” That phrase alone made me pause. It’s wild how scent can tap into something spiritual, and this sounds like one of those rare perfumes that doesn’t just smell good — it means something.
    EU.

  • R2D2 says:

    This perfume sounds like it’s made for those quiet, rebellious moments when you decide you’re enough. The kind of scent you wear when you’re going through change and want to claim your space. I’ve been looking for something floral but complex, delicate but with backbone. Freesia and pink pepper leading into benzoin and cedarwood? Yes please.
    EU Germany

  • Maastura bluesock says:

    Thank you for talking about the experience the perfume provides. This is a personal scent that gives affirmation to every person that wears it. I would love to try b the sample. I live in Florida US

  • wonderscent.mari says:

    Well what a fantastic inspiration and love the empowerment & confident message of I AM. This fragrance sounds captivating, by reading the interplay of the notes and how are they blended together I assume that it’s sensual, alluring, and very feminine, seductive but also sophisticated. What sparks my interest is how the heart notes shift the fragrance as they meld with the top notes, revealing the beauty of the floral soul of I AM and how overall captures the beauty of openness and strength intertwined.
    To me this fragrance is for the days that you want to feel not only beautiful but feel strong, seductive and empowered!
    Thank you for sharing this wonderful review and for the opportunity to explore this exciting creation through the giveaway! Greetings from Germany

  • Amaziz89 says:

    As I dove into the aromatic depths of I AM, an eloquent floral/woody perfume, I was first greeted by the invigorating top notes of Mandarin, Freesia, and Pink Pepper. It opens with a burst of brightness breaking through the uncertainty—a reminder that joy and vitality can illuminate even the darkest places. The zesty Mandarin encapsulates the freshness of a new beginning. At the same time, while the delicate Freesia adds floral sophistication, and Pink Pepper introduces a hint of spicy energy, evoking the fiery passion that resides within.

    The heart notes shift the fragrance as they meld effortlessly with the top notes, revealing Magnolia, Orange Blossom, and Peony. The floral soul of I AM captures the beauty of openness and strength intertwined. Magnolia speaks to the inner grace that guides, Orange Blossom to the sweetness of self-love, and Peony to the courage to bloom uniquely. Together, they create a congenial balance that encourages me to embrace my versatile identity—gentle yet powerful, soft yet resilient. I am intrigued by two notes in particular pink pepper and magnolia the spiciness and floral aspects. Thanks a million from the UK

  • Ozzyaziz says:

    was first greeted by the invigorating top notes of Mandarin, Freesia, and Pink Pepper. It opens with a burst of brightness breaking through the uncertainty—a reminder that joy and vitality can illuminate even the darkest places. The zesty Mandarin encapsulates the freshness of a new beginning. At the same time, while the delicate Freesia adds floral sophistication, and Pink Pepper introduces a hint of spicy energy, evoking the fiery passion that resides within.

    The heart notes shift the fragrance as they meld effortlessly with the top notes, revealing Magnolia, Orange Blossom, and Peony. The floral soul of I AM captures the beauty of openness and strength intertwined. Magnolia speaks to the inner grace that guides, Orange Blossom to the sweetness of self-love, and Peony to the courage to bloom uniquely. Together, they create a congenial balance that encourages me to embrace my versatile identity—gentle yet powerful, soft yet resilient. I am loving the notes in particular the spicy orange, white floral and heavy dose of magnolia. This sounds like a beautiful fragrance. Thanks a lot from the UK

  • Tveta says:

    Just by looking at the notes I am sure I am going to love I AM. Lots of flowers, some mandarin, musks and benzoin – what’s there not to love? Thank you for the generosity! EU

  • Sorohan Adriana says:

    A powdery indolic floral fragrance just the way I like it. I want it! I am from EU

  • opalbear says:

    Well I know I can trust Natalie Lorson with a masterful blend! What I’m most excited about is the use of cedar as the balance to the florals. First off I just love cedar, but secondly I adore it juxtaposed to an array of crisp sweet florals and thirdly I am getting tired of the ubiquitous faux amber dry down. So this sounds perfect for me. I am located in the U.S.

  • LeonardFlores says:

    Sandi, your reviews consistently possess a beautiful depth, and this one for ‘I Am Natalie Lorson’ is no exception. You’ve truly brought its ‘radiant spirit’ to life with your evocative prose, making me feel as if I’ve already had a glimpse into its luminous character. The concept of a fragrance that celebrates the inner light and personal narrative is something truly special in perfumery. It sounds like a wonderfully uplifting and personal scent. I’d be absolutely delighted to experience it. Thank you for this insightful journey and the giveaway.
    From the Philippines.

  • teatreesoil says:

    Peonies are in season here and it’s been wonderful to take walks around my neighborhood and smell them live. Peonies have such a wonderful scent, and paired with freesia and mandarin? Addicting, I’m sure. Im happy to discover that Éveilleur is the first fine perfume house from Croatia. The brand’s introduction on Indigo Perfumery’s site makes it clear how much pride the brand takes in its home country and inspiration. As always, I appreciate cafleurebon for the writeup– thanks to you, I’ve discovered DSCVR ME and found yet another eucalyptus forward fragrance! (Always on the hunt for eucalyptus, my best friend loves the smell and its an uncommonly used note)

    Thanks from the usa

  • tereortega says:

    This is such an incredibly evocative and illuminating review of ‘I Am Natalie Lorson’! Sandi, you’ve masterfully captured the “radiant spirit” and the unique narrative this fragrance embodies, making it feel so much more than just a scent. Your words truly make me want to experience its uplifting and personal character. It sounds like a remarkable journey in a bottle! Thank you for sharing your perspective and for the kind giveaway. from Philippines

  • melaniemattoon@gmail.com says:

    I’m very interested in this house/fragrance as I visited Croatia last summer. I would love to try this one. I’m based in Dallas, Texas. Thanks!

  • Sonbahia says:

    Nice review, Sandi. If all fragrances somehow serve to reaffirm our inner self, this new creation by the brilliant Mme. Lorson is already one, right from its bold and declarative name, I AM. From Croatia, Eveilleur founder Dajana Jukić brings this country and its beauty to life with the help of master perfumers: this time, an eloquent floral/woody scent. A beautiful opening with mandarin, freesia, and pink pepper gives way to a floral soul with three great notes: magnolia, orange blossom, and peony. And it ends with a sensual and tactile woody, balmy, musky bed (cedar, benzoin, and musk). I live in Spain, EU.

  • milleroots1223 says:

    What sparks my interest? Well, my girlfriend read the review over my shoulder, and the entire scent is right up her alley! She’s a floral queen when it comes to scents, so I figured I’d take a shot at winning this for her. Apparently she’s a sucker for peony, who knew? Safe to say that Sandi’s review turned at least one extra head!

    Best of luck to everyone – from Ontario, Canada.

  • Gechu says:

    What truly resonated with me in Sandi’s review is how I AM isn’t just a scent, but a declaration — a reminder to embrace strength, softness, and self-worth all at once. The idea of magnolia and orange blossom expressing grace and self-love, layered over grounding cedarwood and warm benzoin, sounds like a beautifully composed reflection of inner power. I love fragrances that carry emotional depth, and I AM feels like it would become a part of one’s story, not just a scent on skin. I live in France and would be honored to experience this radiant expression of self.

  • Sherin Thomas says:

    Lovely composition. Cedarwood that represents strength truth and stability. The fragrance represents how i would like to feel bright beautiful and brave. The inspiration for I Am really reaches me. I want to feel good like I am enough. From PA,USA

  • Andrii says:

    I AM by Éveilleur Parfums feels like more than a perfume—it’s an emotional statement. I’m drawn to its message of self-worth and inner strength. There’s something incredibly empowering about a scent that encourages you to embrace who you are. I’m really curious to experience how this philosophy translates into its notes and composition.

  • Shibuichi2000 says:

    I loved “burst of brightness breaking through the uncertainty” – I think all perfumes are, to some extent, helping us to get through highs and lows.
    I AM is a brave affirmation of ourselves and the notes used to create it support that affirmation – a floral like no other, a statement more than a scent
    I’m in EU

  • aditu says:

    I find the idea of portraying a radiant and vital, while also grounded and resilient, essence through the interplay of the fragrance’s notes to be intriguing. I am in USA.

  • Jeremi says:

    The empowering message of I AM, blending vibrant mandarin and freesia with grounding cedarwood and benzoin, resonates deeply, promising a scent that’s both uplifting and anchoring, like a personal affirmation in a bottle. I live in Poland, EU.

  • abbath says:

    This was such a beautiful and moving review. What really stood out to me was how personally you connected with the fragrance. I loved the way you described each note not just in terms of scent, but as a reflection of strength, grace, and self-love. It made the perfume feel like more than just something you wear. The idea of I AM being both grounding and empowering really resonated with me, and now I’m even more curious to try it for myself. It sounds like something that doesn’t just smell good but makes you feel good too.

    EU

  • halimuyak says:

    Wow, the description of ‘I Am Natalie Lorson’ is absolutely captivating! That blend of frankincense, rose de mai, and orris sounds incredibly sophisticated and full of character – truly a ‘radiant spirit’ in a bottle. I love fragrances that tell a story, and this one seems to have a beautiful narrative. Thank you for the wonderful review, Sari, and for the exciting giveaway.
    From Philippines

  • alleycat says:

    It’s nice to see the message of self-love along with this perfume. Sometimes it does get a bit tiring to see all of the beauty and fragrance marketing trying to convince you to be a certain way, if you only buy their product. I have been looking for a nice magnolia perfume, and like its comparison here to “inner grace”. USA

  • Kensolfactoryodyssey says:

    What sparks my interest about I AM is how it transforms fragrance into a personal mantra—an olfactory affirmation of self-worth, resilience, and divine presence. The way Sandi describes the journey from the zesty brightness of mandarin and freesia to the grounded elegance of cedarwood and benzoin resonates deeply with my own path of self-discovery. I’m drawn to how the perfume isn’t just worn, but lived—an invisible companion reminding me that I am enough, I am powerful, and I am here. I live in California, USA.

  • Kensolfactoryodyssey says:

    What sparks my interest about I AM is how it transforms fragrance into a personal mantra—an olfactory affirmation of self-worth, resilience, and divine presence. The way Sandi describes the journey from the zesty brightness of mandarin and freesia to the grounded elegance of cedarwood and benzoin resonates deeply with my own path of self-discovery. I’m drawn to how the perfume isn’t just worn, but lived—an invisible companion reminding me that I am enough, I am powerful, and I am here. I live in California, USA.

  • Eris.can.swatch.kaos says:

    Ok, this one I have to own and enjoy. I rock a very personal tattoo that states simply, “I am.” A tattoo that I frequently write underneath of a follow-up word to inspire me. It’s located on my wrist so that I see it every hour of every day. This perfume seems deeply personal and I am excited to read this review. I can’t imagine anything better than to spray this perfume directly on my wrist with those words “I am” inscribed. I live in Oregon.

  • Danniel says:

    I’m interested in peony fragrances currently having grown up with these flowers. Woody florals are a category I find myself exploring more. I know almost nothing about Croatia and would like to experience fragrances from all across the globe. I’m in the USA

  • VP says:

    “I AM” by Éveilleur Parfums sounds more like an affirmation than a fragrance. The concept of a scent embodying self-empowerment and divine expression deeply resonates. From the bright mandarin opening to the warm cedar, each note sounds like an uplifting, reminder of my worth. Wearing this would be a daily ritual of self-love and a powerful reminder that I AM enough. VP-Texas

  • Devry says:

    The combination of florals soundsbeautiful—freesia, orange blossom, peony with mandarin to brighten it up and sparkle. Sounds fantastic.

    USA

  • fxngr says:

    What sparks my interest in Sandi’s review of I AM is how the fragrance is portrayed as more than just a scent—it’s a journey of self-empowerment and inner strength. The combination of mandarin, freesia, and pink pepper suggests a vibrant opening, while the heart of magnolia, orange blossom, and peony adds depth and grace. The base notes of cedarwood, benzoin, and musk seem to ground the fragrance, reflecting stability and confidence. This composition resonates with the idea of embracing one’s identity and radiating authenticity.
    I’m from EU, Romania.

  • s2 says:

    Éveilleur Perfumes’ I AM .. if it smells as good as the description and the images suggest, it could be my signature scent.
    My favourite fragrances are floral and I am looking for the most intriguing ones. I AM could be the one and I would love to find out.
    I am from currently cold and rainy Bavaria in Germany, waiting for roses, peonies and muguets to start blooming.

  • Annika says:

    I AM sounds like a feminine spring fragrance with its emphasis on full-bodied sweet florals with a citrus and spice touch. The benzoin, musk and wood base provide a sensual light base. Interesting that this scent was inspired by the Croatian landscape. MD, USA.

  • Melissa K says:

    Mandarin, orange blossom and peony, with a woody finish – this is absolutely a fragrance I would love to own! Kentucky USA

  • FragranceIsMe says:

    Such a wonderful inspiration for this fragrance. Between the notes of this creation, the nose of Natalie Lorson, and Dajana Jukic’s creative direction, this one seems like a must have for my wife’s perfume rotation.
    USA

  • mmerline says:

    This floral accord sounds lovely, but I AM also includes an easy-to-love combination of cedar and benzoin in the base. This seems like a straightforward, easygoing fragrance, that’s also quite pretty.

    I’m in the USA.

  • roxhas1cat says:

    I love that this is from Croatia, it’s on my bucket list to visit. Sounds like the fragrance for the mature woman. I love the part about joy and vitality illuminating from the dark places. Beautiful photo of the flower. Thanks for the chance. USA.

  • Yassine Staili says:

    Reading this review of Éveilleur Parfums I AM truly resonated with me. The way Sandi describes the fragrance as a journey of self-discovery and empowerment is captivating. The blend of mandarin, freesia, and pink pepper in the top notes suggests an invigorating opening, while the heart of magnolia, orange blossom, and peony promises a harmonious floral embrace. The base notes of cedarwood, benzoin, and musks seem to provide a grounding finish, embodying strength and warmth.
    This composition reminds me of fragrances like Coco Mademoiselle by Chanel, which also balances freshness with depth, though I AM appears to offer a more introspective and personal touch. I’m eager to experience how I AM captures the essence of self-affirmation and inner radiance.!
    Thank you for this insightful review and the opportunity to participate in the giveaway.

    Warm regards from Agadir, Morocco.

  • Cynthia says:

    What an evocative description of I AM! It sounds so ethereal and comforting. I love finding out about perfumers in countries where we don’t necessarily think of when we think of perfume. Thank you for the description and the draw!

  • carrie_earle says:

    This is a house I’m just learning about and Sandi’s powerful review of I AM has me seriously interested. Who doesn’t want a fragrance that makes them feel beautiful, confident, strong, ENOUGH. I’d love the chance to win this and add it to my collection. US.

  • moshe says:

    Sounds amazing, i love the smell of orange blossom and peonys.
    Would love to try it. Kind regards from Mexico.

  • Sylvia says:

    Firstly, sandy has a style that I find so uplifting, spiritual and personal. Nathalie Lorson is one of my favorite perfumers and I do love a resinous floral. I AM hoping to win
    USA

  • wallygator88 says:

    Nice to see another Natalie Lorson fragrance.

    The use of Mandarin with Freesia and Magnolia, really sounds quite nice. Really a lot of beautiful florals in this.

    Would love to sample this.

    Cheers from WI, USA